McGraw-Hill

Think Big, Start Small, Move Fast: A book review by Bob Morris

October 3, 2014

Think Big, Start Small, Move Fast: A Blueprint for Transformation from the Mayo Clinic Center for Innovation Nicholas LaRusso, Barbara Spurrier, and Gianrico Farrugia McGraw-Hill (2014) How almost any organization can transform itself with high-impact innovation The success or failure…

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Carmine Gallo on “the Apple experience”: An interview by Bob Morris

June 3, 2014

Carmine Gallo is the communications coach for the world’s most admired brands. A former journalist for CNN and CBS, Gallo works directly with the world’s top business leaders to craft compelling messages, tell inspiring stories and share innovative ideas. Gallo…

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Innovation the NASA Way: A book review by Bob Morris

April 29, 2014

Innovation the NASA Way: Harnessing the Power of Your Organization for Breakthrough Success Rod Pyle McGraw-Hill (2014) Valuable business lessons to be learned from a truly unique “engine of innovation” Until reading and then re-reading this book, almost everything I…

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The CEO Difference: A book review by Bob Morris

March 19, 2014

The CEO Difference: How to Climb, Crawl, and Leap Your Way to the Next Level of Your Career D.A. Benton McGraw-Hill (2014) Key insights on personal growth and professional development Why did Debra Benton write this book? “My purpose is…

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Everything Connects: A book review by Bob Morris

March 17, 2014

Everything Connects: How to Transform and Lead in the Age of Creativity, Innovation, and Sustainability Faisal Hogue with Drake Baer McGraw-Hill (2014) How and why having more and better connections creates more and better opportunities Faisal Hoque wrote this book…

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Carmine Gallo on why Steve Jobs’s presentations were “insanely great”

February 12, 2014

In The Presentation Secrets of Steve Jobs: How to Be Insanely Great in Front of Any Audience (McGraw-Hill, 2009), Carmine Gallo cites a few tips early in his narrative. They may seem simple but don’t be fooled. All of the…

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Feed the Startup Beast: A book review by Bob Morris

September 28, 2013

Feed the Startup Beast: A 7-Step Guide to Big, Hairy, Outrageous Sales Growth Drew Williams and Jonathan Verney McGraw-Hill (2013) How and why “the smallest market efforts can produce outsized sales results if you focus on the right issues” The…

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What the Plus!: A book review by Bob Morris

September 16, 2013

What the Plus! Guy Kawasaki McGraw-Hill (2013) If Google+ is right for you, here’s what you need to know to take full advantages of what it offers. The abundance of information, insights, and counsel that Kawasaki provides is well-worth knowing…

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Leading the Starbucks Way: A book review by Bob Morris

August 30, 2013

Leading the Starbucks Way: 5 Principles for Connecting with Your Customers, Your Products and Your People Joseph A. Michelli McGraw-Hill (2013) How one coffee shop in Seattle became 20,891 in 62 countries This is the second book in which Joseph…

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NUMBERSENSE: A book review by Bob Morris

July 30, 2013

Numbersense: How to Use Big Data to Your Advantage Kaiser Fung McGraw-Hill (2013) How to cope with an information blizzard that has become a data tsunami I agree with an observation by Mark Twain: “Figures often beguile me, particularly when…

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