McGraw-Hill

How to Overcome Creative Blocks and Distractions

March 12, 2011

Here is an article written by Herb Schaffner for BNET (March 7, 2011), The CBS Interactive Business Network. To check out an abundance of valuable resources and obtain a free subscription to one or more of the BNET newsletters, please…

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Stephen J. Bistritz: An interview by Bob Morris

February 14, 2011

Steve Bistritz has more than 40 years of high-tech sales, sales management, and training management experience. He is a published author and lecturer in the field of sales, sales management and selling to executives who spent more than 27 years with IBM in sales and training-related…

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Strategic Bets: When, How, and Why…or Why Not

February 9, 2011

Here is an excerpt of an article co-authored by Ram Charan and Michael Sisk for strategy+business magazine (February 7, 2011), published by Booz & Company. To read the complete article, check out other free online resources, and obtain subscription information,…

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Selling to the C-Suite: A book review by Bob Morris

February 1, 2011

Selling to the C-Suite: What Every Executive Wants You to Know About Successfully Selling to the Top Nicholas A.C. Read and Stephen J. Bistritz McGraw-Hill (2010) Although Nicholas A.C. Read and Stephen J. Bistritz claim that the approaches they recommend…

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