Book Reviews

Forging an Ironclad Brand: A book review by Bob Morris

May 9, 2019

Forging an Ironclad Brand: A Leader’s Guide Lindsay Pedersen Lioncrest Publishing (April 2019) How to establish a brand that can serve as your organization’s North Star Since the first marketplace was established several thousand years ago, the essential purpose of…

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Learning to Lead: A book review by Bob Morris

May 8, 2019

Learning to Lead: The Journey to Leading Yourself, Leading Others, and Leading an Organization Ron Williams, Greenleaf Book Group Press (May 2019) “People won’t care how much you know until they know how much you care.”  Theodore Roosevelt In this…

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How We Make Stuff Now: A book review by Bob Morris

May 7, 2019

How We Make Stuff Now: Turn Ideas into Products That Build Successful Businesses Jules Pieri McGraw-Hill Education (April 2019) How to evaluate a potential product or service, then identify market opportunities for it Most ideas about new products or services…

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It’s the Manager: A book review by Bob Morris

May 7, 2019

Mark Fortier mark@fortierpr.com Melissa Connors melissa@fortierpr.com It’s the Manager: Gallup finds the quality of managers and team leaders is the single biggest factor in your organization’s long-term success. Jim Clifton and Jim Harter Gallup Press (May 2019) Organizational defects “aren’t…

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HBR Guide to Your Professional Growth: A book review by Bob Morris

May 6, 2019

HBR Guide to Your Professional Growth Various Contributors Harvard Business Review Press (April 2019) If you don’t care about your personal and professional growth, why should anyone else? As you probably know already, most of the volumes in the “HBR…

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Pivot to the Future: A book review by Bob Morris

May 1, 2019

Pivot to the Future: Discovering Value and Creating Growth in a Disrupted World Omar Abbosh, Paul Nunes, and Larry Downes PublicAffairs (April 2019) How to “find your brick and then keep enhancing it” According to Omar Abbosh, Paul Nunes, and…

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HBR Guide to Thinking Strategically: A book review by Bob Morris

April 29, 2019

HBR Guide to Thinking Strategically Various Contributors Harvard Business Review Press (January 2019) “We did what all wise men do. We began at the end.”  Menachem Begin Prime Minister Begin’s comment was his response when asked how he and President…

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Late Bloomers: A book review by Bob Morris

April 28, 2019

Late Bloomers: The Power of Patience in a World Obsessed with Early Achievement Rich Karlgaard Currency (April 16, 2019) Some ugly ducklings become beautiful swans just as some clumsy swans become high-flying ducks Rich Karlgaard defines a late bloomer “as…

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The Technology Fallacy: A book review by Bob Morris

April 27, 2019

Contact: Nicholas DiSabatino <ndisabat@mit.edu> The Technology Fallacy: How People Are the Real Key to Digital Transformation Gerald C. Kane, Anh Nguyen Phillips, Jonathan R. Copulsky, and Garth R. Andrus MIT Press (Aporil 2019) How and why organizational challenges of digital…

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A Human’s Guide to Machine Intelligence: A book review by Bob Morris

April 23, 2019

A Human’s Guide to Machine Intelligence: How Algorithms Are Shaping Our Lives and How We Can Stay in Control Kartik Hosanagar Viking (March 2019) How we can ensure that algorithms serve us rather than enslave us As I have indicated…

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