John Wiley & Sons

Mastering the Complex Sale: A book review by Bob Morris

June 26, 2011

Mastering the Complex Sale: How to Compete and Win When the Stakes are High! (Newly Revised and Updated) Jeff Thull John Wiley & Sons (2004/2010) Note: The review below is of the first edition that Jeff Thull has since revised…

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Behind the Berkshire Hathaway Curtain: A book review by Bob Morris

June 22, 2011

Behind the Berkshire Hathaway Curtain: Lessons from Warren Buffett’s Top Business Leaders Ronald W. Chan John Wiley & Sons (2010) A chorus of eloquent voices that suggest “a sense of what life is, can be, or should be” Prior to…

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ROAR!: A book review by Bob Morris

May 2, 2011

ROAR! Get Heard in the Sales and Marketing Jungle Kevin Daum with Daniel A. Turner John Wiley & Sons (2010) How to “break through all that noise and visual stimulation to get to the core of the customer” What we…

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The New Edge of Knowledge: A book review by Bob Morris

April 21, 2011

The New Edge in Knowledge: How Knowledge Management s Changing the Way We Do Business Carla O’Dell and Cindy Hubert John Wiley & Sons (2011) Finally, in a single volume, just about all you need to know about results-driven knowledge…

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Resonate: A book review by Bob Morris

March 16, 2011

Resonate: Present Visual Stories That Transform Audiences Nancy Duarte John Wiley & Sons (2010) How and why to create significant, sincere, and enlightening moments during presentations that “drive the big idea home” Don’t be deterred by the shape of this…

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Trust Agents: A book review by Bob Morris

November 18, 2010

Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust Chris Brogan and Julien Smith John Wiley & Sons 2010) As Chris Brogan and Julien Smith explain, “The idea for this book came out of our individual…

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