Book Reviews

The Apple Experience: A book review by Bob Morris

March 27, 2012

The Apple Experience: Secrets to Building Insanely Great Customer Loyalty Carmine Gallo McGraw-Hill (2012) How to provide an “insanely great” customer experience Those who have read The Presentation Secrets of Steve Jobs and/or The Innovation Secrets of Steve Jobs already…

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The Advantage: A book review by Bob Morris

March 26, 2012

The Advantage: Why Organizational Health Trumps Everything Else In Business  Patrick Lencioni Jossey-Bass/A Wiley Imprint (2012) The power of redundant “overcommunication” of what is most important to achieve and sustain organizational health After eight bestselling business fables, Patrick Lencioni has…

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Power Questions: A book review by Bob Morris

March 23, 2012

Power Questions: Build Relationships, Win New Business, and Influence Others Andrew Sobel and Jerold Panas John Wiley & Sons (2011) If you don’t know the right questions to ask and how/when to ask them, you’ll never find the right answers.…

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Consumer Shift: A book review by Bob Morris

March 22, 2012

Consumer Shift: How Changing Values Are Reshaping the Consumer Landscape Andy Hines No Limit Publishing (2011) Here’s a GPS for those who now explore the consumer landscape I agree with Andy Hines that “changing values are reshaping the consumer landscape”…

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Tribal Leadership: A book review by Bob Morris

March 21, 2012

Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization Dave Logan, John King & Halee Fischer-Wright HarperBusiness (2008) How and why “workplace tribes” in almost any organization can develop the leaders needed at all levels and in all areas…

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Why Women Mean Business: A book review by Bob Morris

March 20, 2012

Why Women Mean Business: Understanding the Emergence of Our Next Economic Revolution Avivah Wittenberg-Cox and Alison Maitland Jossey-Bass/A Wiley Imprint (2008) How and why companies that are “gender bilingual” are the most highly-admired, best to work for…and the most profitable…

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Imagine: A book review by Bob Morris

March 19, 2012

Imagine: How Creativity Works Jonah Lehrer Houghton Mifflin Harcourt (2012) How and why our ability to imagine what has never existed is “our most important mental talent” An abundance of books and articles continues to be produced as research in…

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Digital Leader: A book review by Bob Morris

March 18, 2012

Digital Leader: 5 Simple Keys to Success and Influence Erik Qualman McGraw-Hill (2012) How and why our digital footprints and shadows “constitute our permanent imprint on the world” As I began to read this book, I was again reminded of…

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Changing Minds: A book review by Bob Morris

March 13, 2012

Changing Minds: The Art and Science of Changing Our Own and Other People’s Minds Howard Gardner Harvard Business Review Press (Paperbound Edition, 2006) Note: I re-read this book curious to know to what extent — if any — Gardner’s insights…

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Wealth Matters: A book review by Bob Morris

March 10, 2012

Wealth Matters: Rebuild and Restore Your Life, Victorious, Makeover Edition Muzafer Najf and Chris J. Snook No Limit Publishing (2011) “Whether you think you can or think you can’t, you’re probably right.” Henry Ford Of course wealth matters. Unlike the…

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