Intel
Ken Segall worked closely with Steve Jobs as his ad agency creative director for over 12 years spanning NeXT and Apple. He led the advertising team behind the “Think different” campaign that helped revitalize the Apple brand when Steve returned from exile…
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Here is an excerpt from an article written by Michael Schrage and published in Harvard Business Review. To read the complete article, check out all the other resources, sign in or sign up for HBR email alerts, and obtain discount information, please click here.…
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Don Thompson is an economist and professor of marketing at the Schulich School of Business at York University in Toronto. He has taught at Harvard Business School and the London School of Economics. He is author of nine books, including The $12 Million Stuffed Shark:…
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Forbes Greatest Business Stories of All Time Daniel Gross John Wiley & Sons (1997) Note: This was among the first books I reviewed for Amazon (in 2000) and I recently re-read it while doing some research on several of the…
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Adam Lashinsky is a senior editor at large for FORTUNE Magazine, where he covers Silicon Valley and Wall Street. Some of his cover-story subjects have included Apple, Hewlett-Packard and Google. He has written in-depth articles on Wells Fargo, Intel, Oracle, eBay, Twitter, and the venture-capital industry,…
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Here is an excerpt from an article written by William C. Taylor for the Harvard Business Review blog. To read the complete article, check out the wealth of free resources, and sign up for a subscription to HBR email alerts,…
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Carmine Gallo is the communications coach for the world’s most admired brands. He transforms executives into extraordinary presenters—working directly with the companies that touch your life every day. A former anchor and correspondent for CNN and CBS, he works directly with the world’s top business leaders…
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Great by Choice: Uncertainty, Chaos, and Luck – Why Some Companies Thrive Despite Them All Jim Collins and Morten T. Hansen Harper Business/A HarperCollins Imprint (2011) Additional and even more valuable revelations about “the principles that distinguish great organizations from…
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Here is a recent post by Richard Rumelt. He is the author Good Strategy/Bad Strategy: The Difference and Why It Matters and the Harry and Elsa Kunin Professor of Business and Society at the UCLA Anderson School of Management. I…
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Simple Rules for a Complex World
Here is an excerpt from an article written by Donald Sull and Kathleen M. Eisenhardt for the Harvard Business Review blog. To read the complete article, check out the wealth of free resources, and sign up for a subscription to HBR email alerts, please click here.…
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