Ford Motor Company

Dick and Emily Axelrod: Part 1 of an interview by Bob Morris

February 15, 2015

Dick and Emily Axelrod come from a long line of entrepreneurs. So it was no surprise when in 1981 Dick left General Foods to form The Axelrod Group. At the time Emily was studying to get her second masters degree,…

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Lessons on Life and Harmony from Bruce Springstein

October 27, 2014

Photo credit: Skip Bolen/Getty Images for Blackbird Productions Here is a brief excerpt from an article by Stew Friedman for Fast Conpany in which he explains how one performing artist proves that success can come as a consequence of, not…

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Peter Drucker’s classic McKinsey Quarterly article, “The manager and the moron”

September 20, 2014

Here is a brief excerpt from an article by Peter Drucker (1909-2005) that appeared in the McKinsey Quarterly in the December 1967 issue. According to Drucker, the computer is a moron. And the stupider the tool, the brighter the master…

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The 12 Different Ways for Companies to Innovate

May 14, 2014

Here is a brief excerpt from an article co-authored by Mohanbir Sawhney, Robert C. Wolcott, and Inigo Arroniz for MIT SLoan Management Review. To read the complete article, check out others, and obtain subscription information, please click here. * *…

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Tilt: A book review by Bob Morris

November 14, 2013

Tilt: Shifting Your Strategy from Products to Customers Niraj Dawar Harvard Business Review Press (2013) How and why downstream, customer-led activities and preferences will dominate the competitive landscape in the future Niraj Dawar offers an exceptionally thoughtful and thought-provoking examination…

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Grant McCracken: An interview by Bob Morris

July 13, 2013

Trained as an anthropologist (Ph.D. University of Chicago), Grant McCracken has studied American culture and commerce for 25 years. He has been featured on the Oprah Winfrey Show and worked for many organizations including Timberland, New York Historical Society, Diageo,…

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Todd L. Pittinsky: An interview by Bob Morris

January 7, 2013

Todd L. Pittinsky is Professor of Technology and Society at SUNY Stony Brook and a senior lecturer at the Harvard Graduate School of Business. He was previously Associate Professor of Public Policy at the Harvard Kennedy School, where he served…

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Forbes Greatest Business Stories of All Time: A book review by Bob Morris

April 27, 2012

Forbes Greatest Business Stories of All Time Daniel Gross John Wiley & Sons (1997) Note: This was among the first books I reviewed for Amazon (in 2000) and I recently re-read it while doing some research on several of the…

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Stewart Friedman: A very special educator

September 28, 2011

Currently Stewart Friedman is a Practice Professor of Management at the Wharton School of the University of Pennsylvania. He is founder and director of Wharton’s Work/Life Integration Project and he founded Wharton’s Leadership Programs for both the MBA and Undergraduate…

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The Corner Office: A book review by Bob Morris

April 20, 2011

The Corner Office: Indispensable and Unexpected Lessons from CEOs on How to Lead and Succeed Adam Bryant Times Books/Henry Holt & Company (2011) Dining on brain food at a “metaphysical table” with mostly CEOs, What we have in this volume…

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