Posts

The Innovation Secrets of Steve Jobs: A book review by Bob Morris

July 17, 2011

The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success Carmine Gallo McGraw-Hill (2011) Actually, what Carmine Gallo examines with both rigor and eloquence are no longer “secrets,” nor are they insights of proprietary significance to Steve Jobs.…

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The Pixar Touch: A book review by Bob Morris

July 17, 2011

The Pixar Touch: The Making of a Company David A. Price Vintage Books/A Division of Random House (2008) I re-read this book after reading the more recently published book co-authored by Bill Capodaglio and Lynn Jackson, Innovate the Pixar Way:…

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Steve Jobs and the Leadership Test

July 17, 2011

Here is an article written by William C. Taylor for BNET (January 19, 2011), The CBS Interactive Business Network. To check out an abundance of valuable resources and obtain a free subscription to one or more of the BNET newsletters,…

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10 Ways to Think Different – Inside Apple’s Cult-Like Culture

July 17, 2011

Here is an article written by Steve Tobak for BNET (March 2, 2011), The CBS Interactive Business Network. To check out an abundance of valuable resources and obtain a free subscription to one or more of the BNET newsletters, please…

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Inside Larry and Sergey’s Brain: A book review by Bob Morris

July 17, 2011

Inside Larry and Sergey’s Brain Richard L. Brandt Portfolio/The Penguin Group (2009) When discussing Google’s supernetwork and its significance (and potential vulnerability) as a competitive advantage, Brandt observes, “Anyone who uses an application from Google is tapping into this incredible…

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Richard Brandt: An interview by Bob Morris

July 17, 2011

Brandt is an award-winning journalist who has been writing about science and technology for 25 years. He was a correspondent for BusinessWeek magazine for 14 years and editor-in-chief at Upside magazine for five years. He writes about entrepreneurs, Silicon Valley,…

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Borrowing Brilliance: A book review by Bob Morris

July 17, 2011

Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others David Kord Murray Gotham Books/The Penguin Group (2009) A rigorous and comprehensive analysis of the evolution of a creative idea Others have their own reasons…

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David Sacks (Yammer) in “The Corner Office”

July 17, 2011

Adam Bryant conducts interviews of senior-level executives that appear in his “Corner Office” column each week in the SundayBusiness section of The New York Times. Here are a few insights provided during an interview of David Sacks (founder, chairman and…

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Writing White Papers: A book review by Bob Morris

July 16, 2011

Writing White Papers: How to Capture Readers and Keep Them Engaged Michael A. Stelzner WhitePaperSource Publishing (2006) How to provide valuable information, not just another obvious “infomercial” For those who are interested in understanding the potential value of white papers…

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Michael A. Stelzner: An interview by Bob Morris

July 16, 2011

Stelzner is author of the popular book Writing White Papers:  How to Capture Readers and Keep Them Engaged and has written more than 100 white papers for corporations such as Microsoft, HP, SAP, Motorola, FedEx, Monster and Cardinal Health. He…

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