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Many years ago when I began to teach English at the Kent School in Connecticut, I devised an acronym for my students based on two primary sources: Aristotle’s Rhetoric (4th century BCE) and Modern Rhetoric (1949) co-authored by Cleanth Brooks…
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Detonate: Why – and How – Corporations Must Blow Up Best Practices (and bring a beginner’s mind) to Survive Geoff Tuff and Steven Goldbach John Wiley & Sons (May 2018) “If your horse is dead, get off.” Lakota tribal wisdom…
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The Warren Buffett Shareholder: Stories from inside the Berkshire Hathaway Annual Meeting Lawrence A. Cunningham & Stephanie Cuba Cunningham & Cuba and Harriman House Ltd (April 2018) How to obtain the equivalent of an MBA during a long weekend at the…
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Years ago, Washington Redskins’ QB Joe Thiesman objected to a sportswriter’s reference to “dumb jocks.” “Hey look, we can’t all be Fred Einstein!” Here is a brief excerpt from one of the dozens of interesting lists featured at the 25…
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In 50 Business Classics, Tom Butler-Bowdon includes a discussion of Simon Sinek’s bestseller, Start with Why. These are among the dozens of insights that caught my eye: o “Every company knows what it does — the products or services it sells.…
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These are also worth sharing…. I wondered why the baseball was getting bigger. Then it hit me. Police were called to a day care, where a three-year-old was resisting a rest. Did you hear about the guy whose whole left…
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Where the Hell Are the Guns?: A Soldier’s View of the Anxious Years, 1939-44 George Blackburn McClelland & Stewart (1999) Although the last of Blackburn’s three volumes about World War Two have been published (The Guns of Normandy and The…
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Powered by Storytelling: Excavate, Craft, and Present Stories to Transform Business Communication Murray Nossel McGraw-Hill Education (April 2018) How listening/storytelling can help people to “navigate conflict, resolve disagreements, and avoid emotional outbursts” Throughout history, almost all of the greatest leaders…
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“People don’t want quarter-inch drills. They want quarter-inch holes.” Theodore Levitt
In 50 Business Classics series, Tom Butler-Bowdon includes a discussion of Theodore (“Ted”) Levitt and his concept of marketing myopia, introduced in an HBR article (1960) and then featured in Levitt’s The Marketing Imagination (1983). These are among the dozens of…
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