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Dan Cable is Professor of Organisational Behaviour at London Busness School. Dan’s research and teaching focus on employee engagement, change, organizational culture, leadership mindset, and the linkage between brands and employee behaviors. Dan was selected for the 2018 Thinkers50 Radar…
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For thousands of years, the basic purpose of marketing has been to create or increase demand for whatever is offered. Originally, people went to a market; today, they go to a physical or online location. Others check out what is…
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The Outlier Approach: How to Triumph in Your Career as a Nonconformist Kevin Hong KB Media (March 2018) “Sacred cows make the best hamburgers.” Robert Kriegel I was again reminded of the Kriegel comment as I began to work my…
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Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants Paul Cherry AMACOM (2017) “People don’t buy an 8th-of-an-inch drill bit. They buy an 8th-of-an-inch hole.” Theodore Levitt This the second edition of a book first published…
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Here is a brief excerpt from the transcript of a conversation involving Peter Breuer, Michael Chui, and Simon London for the McKinsey Quarterly, published by McKinsey & Company. To read the complete article, check out other resources, learn more about the…
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Impromtu: Leading in the Moment Judith Humphrey John Wiley & Sons (2017) The power of “truth, well-told” According to Judith Humphrey, “Impromptu speaking is an art that few have mastered. Yet it’s a critical skill for leaders — not just…
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When You Start a New Job, Pay Attention to These 5 Aspects of Company Culture
Here is an excerpt from an article written by Allan H. Church and Jay A. Conger for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information,…
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