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The Indispensables: The Diverse Soldier-Mariners Who Shaped the Country, Formed the Navy, and Rowed Washington Across the Delaware Patrick K. O’Donnell Atlantic Monthly Press (2021) How a “band of brothers” at the right place and at the right time helped…
Read MoreHere is an excerpt from an article written by Dan Cable for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information, and receive HBR email alerts,…
Read MoreWinning on Purpose: The Unbeatable Strategy of Loving Customers Fred Reichheld with Darci Darnell and Maureen Burns Harvard Business Review Press (December 2017) Need an unbeatable strategy for success? Enrich the lives of your customers. Years ago, Southwest Airlines’ then…
Read MoreHere is a brief article written by Lisa Lai for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information, and receive HBR email alerts, please click here. Credit: …
Read MoreHere is an excerpt from an article written by Peter Bregman and Howie Jacobson for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information, and receive HBR…
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Chip Heath’s six basic traits of sticky ideas
Chip Heath’s research suggests that sticky ideas share six basic traits. • Simplicity. Messages are most memorable if they are short and deep. Glib sound bites are short, but they don’t last. Proverbs such as the golden rule are short…
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