Commentaries
Here is an excerpt from a “classic” article written by Theodore Levitt, one of the most influential articles ever published by Harvard Business Review. To read the complete article, check out the wealth of free resources, obtain subscription information, and…
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Here is an excerpt from an article written by Dorie Clark for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information, and receive HBR email…
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Here is an excerpt from an article written by Shawn McClean, Stephen H. Courtright, Stephen H. Courtright, and Junhyok Yim for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free…
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Here is an excerpt from an article written b Elizabeth Mygatt for the McKinsey Quarterly, published by McKinsey & Company. To read the complete article, check out others, learn more about the firm, and sign up for email alerts, please…
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Here is an excerpt from an article from the McKinsey Quarterly, written by Sophie Clarke, Liz Wol and Robert Uhlaner and published by McKinsey & Company. To read the complete article, check out others, learn more about the firm,…
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Here is an excerpt from an article written by Sherry M.B. Thatcher and Alyson Meister for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information,…
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If I had to select the five most influential articles ever to appear in Harvard Business Review, the first would be Ted Levitt’s “Marketing Myopia” (1960). Another would be this article (October 2006) by HBR‘s then editors who discuss Levitt…
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Here is an excerpt from an aarticle from the McKinsey Quarterly, written by Ruth De Backer and Eileen Kelly Rinaudo and published by McKinsey & Company. To read the complete article, check out others, learn more about the firm, and…
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Here is an excerpt from an article written by Neil Pasricha for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information, and receive HBR email alerts,…
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The Science of Reasoning With Unreasonable People
According to Adam Grant, it’s a mistake to try to change someone else’s mind. Instead, help them find their own motivation to change. Here is a brief excerpt from his article for The New York Times. To read the complete…
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