Book Reviews

The Leader’s Guide to Radical Management: A book review by Bob Morris

June 20, 2011

The Leader’s Guide to Radical Management: Reinventing the Workplace for the 21st Century Stephen Denning Jossey-Bass (2010) How and why radical management can clarify and magnify human capacity Stephen Denning asserts, “the problems of today’s workplace are not the personal fault…

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Competing on Analytics: A book review by Bob Morris

June 20, 2011

Competing on Analytics: The New Science of Winning Thomas H. Davenport and Jeanne G. Harris Harvard Business School Press (2007) In this volume, Thomas Davenport and Jeanne Harris explain how to become an analytical competitor: “an organization that uses analytics…

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Analytics at Work: A book review by Bob Morris

June 20, 2011

Analytics at Work: Smarter Decisions, Better Results Thomas Davenport and Jeanne Harris with Robert Morison Harvard University Press (2010) Those who have read Competing on Analytics may incorrectly assume that there is not much new to learn in this sequel…

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Selling the Invisible: A book review by Bob Morris

June 20, 2011

Selling the Invisible: A Field Guide to Modern Marketing Harry Beckwith Business Plus (1997) This is one of the few books I have read that focuses almost entirely on the marketing and sales of services that are, paradoxically, both “invisible”…

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The Outside-In Corporation: A book review by Bob Morris

June 20, 2011

The Outside-In Corporation: How to Build a Customer-centric Organization for Breakthrough Results Barbara Bund McGraw-Hill (2005) Do not be misled by the reference to “corporation” in the title. What Barbara Bund provides in this book can be of substantial value…

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Ultimate Guide to Google Ad Words: How To Access 100 Million People in 10 Minutes, 2nd Edition

June 20, 2011

Ultimate Guide to Google AdWords: How To Access 100 Million People in 10 Minutes, 2nd Edition Perry Marshall and Bryan Todd Entrepreneur Press (2010) How to pursue business opportunities available at “THE benchmark for advertisers and information providers” Although this…

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Open Innovation: A book review by Bob Morris

June 18, 2011

Open Innovation: The New Imperative for Creating and Profiting from Technology Henry Chesbrough Harvard Business Press (2003) A “new vision” of the innovation process In preparation for my second interview of Henry Chesbrough, I recently re-read his Open Business Models…

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The Innovator’s Solution: A book review by Bob Morris

June 18, 2011

The Innovator’s Solution: Creating and Sustaining Successful Growth Clayton M. Christensen and Michael E. Raynor Harvard Business Press (2003) Note: I read and then reviewed this “business classic” when it was first published and recently re-read it. I am even…

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Prescription for Excellence: A book review by Bob Morris

June 17, 2011

Prescription for Excellence: Leadership Lessons for Creating a World-Class Customer Experience from UCLA Health System Joseph A. Michelli McGraw-Hill (2011) A vigorous and comprehensive analysis of UCLA Health System As indicated in previously published books, Joseph A. Michelli is attracted…

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The Innovator’s Dilemma: A book review by Bob Morris

June 16, 2011

The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail Clayton M. Christensen HarperCollins (2003) A brilliant analysis of a multi-dimensional paradox Having just re-read this business “classic,” I admire it even more now than I did when it…

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