Book Reviews

I is an Other: A book review by Bob Morris

June 4, 2012

I is an Other: The Secret Life of Metaphor and How It Shapes the Way We See the World James Geary Harper/An Imprint of HarperCollins Publishers (2011) How and why the metaphor “lives a secret life all around us” Sometimes…

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Empathetic Marketing: A book review by Bob Morris

June 2, 2012

Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers  Mark Ingwer Palgrave Macmillan (2012) How and why emotions and resulting behaviors are the foundation for satisfying complex psychological needs  I was curious to know when someone would combine insights from several quite different concepts…

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Value: A book review by Bob Morris

June 1, 2012

Value: The Four Cornerstones of Corporate Finance Tim Koller, Richard Dobbs, and Bill Huyett John Wiley & Sons (2011) How executives can make much better decisions – “even as markets, economies, and industries change around them” All organizations need a solid foundation on which their executives…

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Just Start: A book review by Bob Morris

May 30, 2012

Just Start: Take Action, Embrace Uncertainty, and Create the Future Leonard A. Schlesinger and Charles F. Kiefer with Paul B. Brown Harvard Business Review Press (2012) Why and how serial entrepreneurs thrive best in uncertain environments…and what lessons can be learned…

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Five Minds for the Future: A book review by Bob Morris

May 29, 2012

Five Minds for the Future Howard Gardner Harvard Business School Press (2009) On nurturing “potentials that are distinctly human” I have read and reviewed all of Howard Gardner’s previous books and consider this, his latest, to be the most valuable thus far.…

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The Practicing Mind: A book review by Bob Morris

May 26, 2012

The Practicing Mind: Developing Focus and Discipline in Your Life Thomas M. Sterner New World Library (2012) How and why “focusing on and finding joy in the process of achieving instead of [merely] having a goal…is magical and incredibly empowering” For almost three decades, K. Anders Ericsson and…

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Emotional Equations: A book review by Bob Morfris

May 25, 2012

Emotional Equations: Simple Truths for Creating Happiness + Success Chip Conley Free Press/A Division of Simon & Schuster (2012) An “operating manual” from an “emotional concierge” for those who seek meaning in life on the other side of complexity I have read and reviewed Chip Conley’s previous books…

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The 4 Disciplines of Execution: A book review by Bob Morris

May 24, 2012

The 4 Disciplines of Execution: Achieving Your Wildly Important Goals Chris McChesney, Sean Covey, and Jim Huling Free Press/A Division of Simon & Schuster (2012) “Vision without execution is hallucination.” Thomas Edison For whatever reasons, many decision-makers are victims of…

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Awakened Leadership: A book review by Bob Morris

May 20, 2012

Awakened Leadership: Beyond Self-Mastery Alan E. Shelton Red Hatchet Press (2012) Why and how to “allow leadership to arise in you as you really are in any moment when leadership is called out” The core thesis of this book is that within each…

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Simply Effective: A book review by Bob Morris

May 19, 2012

Simply Effective: How to Cut Through Complexity in Your Organization and Get Things Done  Ron Ashkenas Harvard Business School Press (2009) “Make it as simple as possible…but no simpler.” Albert Einstein Ron Ashkenas is one of my intellectual heroes. I have read, reviewed, and…

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