Book Reviews

What Would Drucker Do Now? A book review by Bob Morris

February 23, 2012

What Would Drucker Do Now? Solutions to Today’s Toughest Challenges from the Father of Modern Management Rick Wartzman McGraw-Hill (w3012) For every especially important question or an especially serious problem, Peter Drucker probably has the answer or solution. I recently…

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What Would Steve Jobs Do?: A book review by Bob Morris

February 21, 2012

What Would Steve Jobs Do? How the Steve Jobs Way Can Inspire Anyone to Think Differently and Win Peter Sander McGraw-Hill (2012) If you have “insanely great” talents, you don’t need this book.  Otherwise…. I recently read this book and…

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Marketing Metrics: A book review by Bob Morris

February 20, 2012

Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition Paul Farris, Neil Bendle, Phillip Pfeifer, and David Reibstein Prentice Hall (2010) Note: The review that follows is of the Second Edition (2010), a sequel to Marketing Metrics: 50+…

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Serial Innovators: A book review by Bob Morris

February 19, 2012

Serial Innovators: Firms That Change the World Claudio Feser John Wiley & Sons (2012) How and why continuous innovation and adaptation can help an organization “live” longer What we have here is a “hybrid” narrative that develops on two separate…

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How Remarkable Women Lead: A book review by Bob Morris

February 19, 2012

How Remarkable Women Lead: The Breakthrough Model for Work and Life Joanna Barsh and Susie Cranston with Geoffrey Lewis Crown Business (2009) As I read this book co-authored by Joanna Barsh and Susie Cranston, with substantial assistance provided by Geoffrey…

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The Intuitive Compass: A book review by Bob Morris

February 18, 2012

The Intuitive Compass: Why the Best Decisions Balance Reason and Instinct Francis P. Cholle Jossey-Bass/A Wiley Imprint (2012) How to “find solutions beyond the boundaries of what we know” “The intuitive mind is a sacred gift and the rational mind…

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The Accidental Creative: A book review by Bob Morris

February 17, 2012

The Accidental Creative: How to Be Brilliant at a Moment’s Notice Todd Henry Portfolio/The Penguin Group (2011) How and why almost anyone can learn to survive and (perhaps) thrive in a create-on-demand world Contrary to what this book’s subtitle suggests,…

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Grow: A book review by Bob Morris

February 16, 2012

Grow: How Ideals Power Growth and Profit at the World’s Great Companies Jim Stengel Crown Business (2011) How and why “maximum growth and high ideals are not incompatible. They’re inseparable.” Jim Stengel begins the first chapter with two separate but…

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DEC Is Dead, Long Live DEC: A book review by Bob Morris

February 15, 2012

DEC Is Dead, Long Live DEC: The Lasting Legacy of Digital Equipment Corporation Edgar H. Schein Berrett-Koehler Publishers (2003) Note: I recently re-read this book and was amazed by how relevant its author’s insights continue to be. MIT Sloan School…

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The Fourth Turning: A book review by Bob Morris

February 15, 2012

The Fourth Turning: What the Cycles of History Tell Us About America’s Next Rendezvous with Destiny William Strauss and Neil Howe Broadway Books (1997) “To every thing there is a season, and a time for every purpose under heaven:” Ecclesiastes…

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