Book Reviews
The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue Robbie Kellman Baxter McGraw-Hill (2015) How to create a community of “customer evangelists” who thrive in the Membership Economy The term “customer evangelist” was introduced…
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Too Big to Ignore: The Business Case for Big Data (Wiley and SAS Business Series) Phil Simon John Wiley & Sons (2015) “Before we demand more of our data, we need to demand more of ourselves.” Nate Silver First of…
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The Upside of Your Dark Side: Why Being Your Whole Self — Not Just Your “Good” Self — Drives Success and Fulfillment Todd Kashdan and Robert Biswas-Diener Hudson Street Press/The Penguin Group (2014) “Do I contradict myself? Very well then,…
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Mindfulness, 25th anniversary edition (A Merloyd Lawrence Book) Ellen J. Langer DeCapo/Perseus Group (2014) How and why almost anyone can achieve mindfulness that will accelerate personal growth and professional development Note: This review is of the 25th Anniversary Edition. No…
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Mind Change: How Digital Technologies Are Leaving Their Mark on Our Brains Susan A. Greenfield Random House (2015) A brilliant examination of “what is surely the most far reaching and exciting challenge of our time.” If the mind is what…
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Wiser: Getting Beyond Groupthink to Make Groups Smarter Cass R. Sunstein and Reid Hastie Harvard Business Review Press 2014) How to separate, implement, and optimize the divergent and convergent stages of every problem-solving process As I began to read this…
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The Ten Golden Rules of Leadership: Classical Wisdom for Modern Leaders M.A. Soupios and Panos Mourdoukoutas AMACOM (2015) “Everything changes, nothing changes.” Heraclitus Although M.A. Soupios and Panos Mourdoukoutas selected the term “rules,” I think “defining characteristics” or “core principles”…
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Leading from the Front: No-Excuse Leadership Tactics for Women Angie Morgan and Courtney Lynch McGraw-Hill (2006) Valuable lessons for men as well as women that can help accelerate personal growth and professional development Long ago, I realized that most limits…
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Creative Anarchy: How to Break the Rules of Graphic Design for Creative Success Denise Bosler HOW Books (23015) How and why the best design is “barely noticeable because it works seamlessly into its environment and for its audience” Some human…
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The Reconnected Leader: An Executive’s Guide to Creating Responsible, Purposeful and Valuable Organizations Norman Pickavance KoganPage (2015) “Get real or you’re toast.” Lancelot Fahrquart Thinking about reconnection presupposes a previous connection. That is the approach by which Norman Pickavance frames…
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