Book Reviews
The Little Book of Thinking Big: Aim Higher and Go Further Than You Ever Thought Possible Richard Newton Capstone/A Wiley Brand (December 2014) This book offers a mental journey with the energy, pace, and impact of a Cirque du Soleil…
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Targeted: How Technology Is Revolutionizing Advertising and the Way Companies Reach Consumers Mike Smith AMACOM (2015) A brilliant analysis of the breakthrough technologies that have helped drive advances in digital advertising Since the markets in ancient Athens and then Rome,…
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The Georgetown Set: Friends and Rivals in Cold War Washington Gregg Herken Alfred A. Knopf (2014) “The hand that mixes the Georgetown martini is time and again the hand that guides the destiny of the Western world.” Henry Kissinger. As…
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Band of Giants: The Amateur Soldiers Who Won America’s Independence Jack Kelly Palgrave Macmillan (2014) A brilliant analysis of the “founding amateur warriors” who contributed so much to winning America’s independence Whenever appropriate, I read two or three books in…
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The Art of Social Media: Power Tips for Power Users Guy Kawasaki and Peg Fitzpatrick Portfolio/Penguin Group (2014) How and why mastery of the art and science of social media can rock the world Guy Kawasaki and Peg Fitzpatrick have…
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Rise To The Top: How Women Leverage Their Professional Persona to Earn More Stacey Hawley Career Press (2015) How to manage the power of others’ perceptions to achieve the given career objectives Authors of books such as this one often…
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The Clockwork Universe: Isaac Newton, the Royal Society, and the Birth of the Modern World Edward Dolnick Harper Perennial (2011) A compelling account of “a group of scientists who set out to read God’s mind” and what they learned Authors…
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People Tools for Business Alan Fox SelectBooks (2014) “In theory there is no difference between theory and practice. In practice there is.” Yogi Berra Here are 50 strategies (“hammers”) that can drive initiatives (“tactics”) to help individuals as well as…
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Exponential Organizations: Why new organizations are ten times better, faster, and cheaper than yours (and what to do about it) Salim Ismail with Michael S. Malone and Yuri van Geest Diversion Books (2014) How and why the exponential organization (ExO)…
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The Bully Pulpit: Theodore Roosevelt, William Howard Taft, and the Golden Age of Journalism Wheeler Publishing Doris Kearns Goodwin Thorndike Press (2013) To borrow a phrase from Carl Sandburg, here are U.S. politics journalism during the Golden Age “with the…
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