University of Chicago

Keith Sawyer: An interview by Bob Morris

December 6, 2019

Keith Sawyer is one of the world’s leading scientific experts on creativity and innovation. In his first job after graduating from MIT, he designed videogames for Atari. He then worked for six years as a management consultant in Boston and…

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Debiasing the corporation: An interview with Nobel laureate Richard Thaler

May 18, 2018

Here is a brief excerpt from an interview of Richard Thaler conducted by Bill Javetski and Tim Koller for the McKinsey Quarterly, published by McKinsey & Company.The University of Chicago professor explains how executives can battle back against biases that…

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My Adventures in Marketing: A book review by Bob Morris

August 15, 2017

My Adventures in Marketing: The Autobiography of Philip Kotler Idea Bite Press (May 2017) To life! If the essential function of marketing is to create or increase demand, then the essential function of demarketing is to reduce or redirect (if…

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Daniel Kahneman: The Thought Leader Interview

August 3, 2017

Here is  the introduction to Michael Schrage’s classic interview of Daniel Kahneman, published by Strategy+Business magazine (2003). I have also included the first two Q&As. To read the complete interview, check out other resources, and obtain subscription information, please click…

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David Evans and Dick Schmalensee on “The New Economics of Multisided Platforms”: An interview by Bob Morris

July 22, 2016

David Evans and Dick Schmalensee are among the early pioneers in the research of “multi-sided markets” and the economic principles that inform the unique design of business models, pricing and incentive structures, and product design for these platform-based businesses. David…

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A conversation with Grant McCracken on how to build “a living, breathing culture”

June 14, 2015

Trained as an anthropologist (Ph.D. University of Chicago), Grant McCracken has studied American culture and commerce for 25 years. He has been featured on the Oprah Winfrey Show and worked for Timberland, New York Historical Society, Diageo, IKEA, Sesame Street,…

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Confronting Capitalism: A book review by Bob Morris

April 3, 2015

Confronting Capitalism: Real Solutions for a Troubled Economic System Philip Kotler AMACOM (2015) “If you think education is expensive, try ignorance.” Derek Bok In my opinion, Phil Kotler is the world’s preeminent authority on how to create or increase demand…

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Changing the Performance Management Mindset

March 18, 2015

Here is an excerpt from an article written by Sebastian Bailey for Talent Management magazine. He suggests that, as ‘rank and yank’ dominates the debate, talent leaders would be wise to focus the discussion on eliminating traditional manager biases and…

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Classics for Pleasure: A book review by Bob Morris

August 23, 2014

Classics for Pleasure Michael Dirda A Harvest Book/Hartcourt, Inc. (2007) “Michael Dirda is the best-read person in America. But he doesn’t rub it in.” Michael Kinsley I agree with Kinsley, presuming to suggest that the same can be said of…

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Paul Krugman on “Knowledge Isn’t Power”

August 6, 2014

Here is a brief excerpt from an article by Paul Krugman for The New York Times. To read the complete article, check out other resources, and obtain subscription information, please click here. * * * One of the best insults…

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