Posts Tagged ‘Thomas Edison’

Think Out of the Box: A book review by Bob Morris

Think out of boxThink Out of the Box
Mike Vance and Diane Deacon
Career Press (1995)

A classic source for thinking more clearly and making better decisions

I have just re-read two books co-authored by Mike Vance and Diane Deacon. This one and READ MORE

Andrew Hargadon on How Breakthrough Ideas Happen: An interview by Bob Morris

HargadonAndrew Hargadon is a Professor of Technology Management and Charles J. Soderquist Chair in Entrepreneurship at the University of California at Davis. The primary focus of his research is on the effective management of innovation and … READ MORE

Laura Putnam: An interview by Bob Morris

PutnamLaura Putnam is an author and CEO of Motion Infusion, a well-being training and consulting firm that provides creative solutions in the areas of engagement, behavior change, human performance, and building healthier, happier, and more innovative organizations.

A leading … READ MORE

Daniel Korschun: An interview by Bob Morris

KorschunDaniel Korschun is an Associate Professor of Marketing at Drexel University’s LeBow College of Business. He works with companies to develop innovative CSR practices that generate value for both the company and society. Korschun’s academic research appears in … READ MORE

The Importance of Making Brilliant Mistakes

Brilliant MistakesIn Paul Schoemaker’s latest book, Brilliant Mistakes , he observes: “The key question companies need to address is not ‘Should we make mistakes?’ but rather ‘Which mistakes should we make in order to test our deeply held assumptions?’”


The Achievement Habit: A book review by Bob Morris

Achievement HabitThe Achievement Habit: Stop Wishing, Start Doing, and Take Command of Your Life
Bernard Roth
HarperBusiness/An Imprint of Harper Collins Publishers (July 2015)

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” Aristotle, July 7, 2015

If I understand … READ MORE

Does It Work?: A book review by Bob Morris

Does It Work?Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing
Shane Atchison and Jason Burby
McGraw-Hill (2015)

How and why brilliant ideas well-executed in “the conditions that allow magic to happen” can achieve business objectives

Those who have read Shane Atchison and Jason … READ MORE

Be Your Customer’s Hero: A book review by Bob Morris

Be Your Customer'sBe Your Customer’s Hero: Real-World Tips & Techniques for the Service Front Lines
Adam Toporek
AMACOM (2015)

How to Create the Ultimate Customer Relationship

I am amazed, frankly, that customer service today is worse than at any prior time I can remember. As a result, cordial … READ MORE

The 10 Core Principles of Delivering True Business Value

Does It Work?I agree with Warren Buffet: “Price is what you charge. Value is what people think it’s worth.”

In Does It Work?: 10 Principles for Delivering True Business Value in Digital Marketing, Shane Atchison and Jason Burby introduce … READ MORE

Mike Paton: An interview by Bob Morris

PatonMike Paton has spent a lifetime learning from and sharing with entrepreneurs. The product of an entrepreneurial household, he cut his teeth in banking before running (or helping run) four small, growing companies. For the last seven years, he’s been helping entrepreneurs clarify, simplify and achieve … READ MORE


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