Ford
The material that follows is adapted from The Greatest Business Decisions of All Time: Apple, Ford, IBM, Zappos, and others made radical choices that changed the course of business, by Verne Harnish, CEO of Gazelles, and the editors of Fortune,…
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Here is an excerpt from an article by Aimee Groth and Kim Bhasin for Business Insider (2011). Yes, some of the information is dated but the criteria for selection are rock-solid within the historical context. Here are five of the 21 CEOs discussed.…
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four great business teams that Jeff Palfini discusses in an article for MoneyWatch. To read the complete article and check out others, please click here. * * * Great teams are more than just a gathering of smart people. In each of…
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Anne Bahr Thompson has been inspiring business leaders to use their brands as a motivating force for change for many years. At the start of the Millennium, she began to identify how people’s connections to companies were turning upside down, before…
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Confronting Capitalism: Real Solutions for a Troubled Economic System Philip Kotler AMACOM (2015) “If you think education is expensive, try ignorance.” Derek Bok In my opinion, Phil Kotler is the world’s preeminent authority on how to create or increase demand…
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Niraj Dawar is a Professor in marketing at the Ivey Business School, Canada of. He earned his PhD from Pennsylvania State University. His research currently focuses on marketing strategy, brand equity and brand management issues. His published papers on brand…
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Michael Michalko is one of the most highly acclaimed creativity experts in the world and author of the best sellers Thinkertoys (A Handbook of Business Creativity), ThinkPak (A Brainstorming Card Deck), Creative Thinkering (Putting your Imagination to Work), and Cracking…
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Forbes Greatest Business Stories of All Time Daniel Gross John Wiley & Sons (1997) Note: This was among the first books I reviewed for Amazon (in 2000) and I recently re-read it while doing some research on several of the…
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Here is an excerpt from an article written by Michael Michalko, author of business classics that include Cracking Creativity: The Secrets of Creative Genius (2001), Thinkertoys: A Handbook of Creative-Thinking Techniques, 2nd Edition (2006), and Creative Thinkering: Putting Your Imagination…
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Donald Trump and the Sweepstakes Scammers
Here is a brief excerpt from a brilliant essay by Jeff Maysh, featured in The New Yorker (August 17, 2022). To read the complete article, check other material, and obtain information about subscriptions, please click here. Illustration Credit: Lily Lambie-Kiernan …
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