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21 Ways to Kill Your Creativity

Here is an excerpt from an article written by Michael Michalko, author of business classics that include Cracking Creativity: The Secrets of Creative Genius (2001), Thinkertoys: A Handbook of Creative-Thinking Techniques, 2nd Edition (2006), and Creative Thinkering: Putting Your Imagination to Work (2011).

Here are [seven of] 21 suggestions, recommendations and habits to help you kill your creativity, guaranteeing that you will never come up with a good idea. If used by supervisors effectively, they are also guaranteed to kill creative and innovative thinking throughout an entire organization.

To read the complete article and check out countless others. please click here.

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1. Always think the way you’ve always thought. When confronted with a problem, fixate on what you were taught about how past thinkers solved it. Then analytically select the most promising logical past approach and apply it to the problem, excluding all other possibilities.

2. Be focused. The key to logical, linear thinking is knowing what to exclude from your mental space. Exclude everything that is dissimilar, unrelated or is in some other domain from your subject. If you want to improve the can opener, only study existing can openers and how they are made. Then work on improving what exists.

3. Always do what you’ve always done. If you always do what you’ve always done, you’ll always get what you’ve always got. This will minimize surprises and mistakes. We are all a product of our experience. Stay within your comfort zone and don’t waste time and energy exploring what people in unrelated areas do.

4. Don’t embarrass yourself. You are labeled and categorized by your personal history, I.Q., and education. Don’t embarrass yourself and your family and friends by pretending to be something you’re not. Always remember an atom is an atom and cannot be anything else. Neither can you.

5. Know your limitations. Most of us do not have the genes, family history, intelligence, or education to be creative. Listen to your inner voice when it tells you that you are not creative. Play it safe. Do not take risks. If you work for yourself, don’t break what is not broken. If you work for someone else, remind yourself that you don’t get paid to create ideas. Be happy receiving a paycheck.

6. Be skeptical. Whenever an idea is offered, analyze it, criticize it and judge it. Never defer judgment. Be skeptical. Look for reasons why it can’t work or can’t be done. Take pride in being the devil’s advocate. Where’s the data? The research? Where’s the evidence it can work? What’s the history of the person who suggested the idea? Always remember people equate skepticism with wisdom.

7. Always listen to the experts. They spend their lives studying their subjects and know what’s possible and what is not. You do not. Respect their expertise and follow their advice religiously.

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To read the complete article and check out countless others. please click here.

Michael Michalko is one of the most highly acclaimed creativity experts in the world and author of the best sellers Thinkertoys (A Handbook of Business Creativity), ThinkPak (A Brainstorming Card Deck), and Cracking Creativity (The Secrets Of Creative Genius).

As an officer in the United States Army, Michael organized a team of NATO intelligence specialists and international academics in Frankfurt, Germany, to research, collect, and categorize all known inventive-thinking methods.  His international team applied those methods to various NATO military, political, and social problems and in doing so it produced a variety of breakthrough ideas and creative solutions to new and old problems.  After leaving the military, Michael facilitated CIA think tanks using his creative thinking techniques.

Michael later applied these creative-thinking techniques to problems in the corporate world with outstanding successes.  Michael has provided keynote speeches, workshops, and seminars on fostering creative thinking for clients who range from Fortune 500 corporations, such as DuPont, Kellogg’s, General Electric, Kodak, Microsoft, Exxon, General Motors, Ford, USA, AT&T, Wal-Mart, Gillette, and Hallmark, to associations and governmental agencies.  In addition to his work in the United States, Michael has worked with clients in countries around the world.

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