Marty Neumeier
I hope that at least a few of these recent posts will be of interest to you: BOOK REVIEWS The Business of Belief: How the World’s Best Marketers, Designers, Salespeople, Coaches, Fundraisers, Educators, Entrepreneurs and Other Leaders Get Us to…
Read MoreThe Brand Gap: How to Bridge the Distance Between Business Strategy and Design Marty Neumeier New Riders, Second Edition (2005) How to Become a “Brand Gap Guru” This is an expanded edition of a book first published in 2003. In…
Read MoreNeumeier’s professional mission is to “incite business revolution by unleashing the power of design thinking.” He does this by writing books, conducting workshops, and speaking internationally on brand, innovation, and design. He began his career as a brand designer, and…
Read MoreThe Designful Company: How to build a culture of nonstop innovation Marty Neumeier Peachpit Press/New Riders (2008) Neumeier addresses the challenge of organizing a company for agility by developing a “designful mind”: that is, a perspective that enables decision-makers to…
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I am deeply grateful to Marty Neumeier for sharing the Metaskills Quiz 2.0, developed by the Liquid Brand Agency with which Marty is associated as its Director of Transformation. Here is Marty’s introduction, followed by a link. * * *…
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