James O’Toole
Scott Doorley is the Creative Director at the Stanford d.school. His design work centers on using media and environments to enhance interactions, gently guide behavior, and bolster learning. At Stanford, he teaches classes in communication design including storytelling & visual…
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Steve Yastrow is the author of three books: Ditch the Pitch: The Art of Improvised Persuasion, We: The Ideal Customer Relationship, and Brand Harmony. Management guru Tom Peters said, “When Steve Yastrow writes, I pay close attention,” and called Brand…
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Michael Roberto is the Trustee Professor of Management at Bryant University in Smithfield, RI. He has written two books: Why Great Leaders Don’t Take Yes For An Answer and Know What You Don’t Know. He has created two best-selling audio/video…
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Shawn Hunter is Executive Producer & Vice President for Leadership Solutions at Skillsoft. For over a decade Hunter has interviewed, collaborated with, and filmed, hundreds of leading business authors, executives, and business school faculty in an effort to assemble video…
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Smart Machines: IBM’s Watson and the Era of Cognitive Computing John E. Kelly III and Steve Hamm Columbia Business School Publishing (2013) How and why humans and cognitive computing can — and should — collaborate on improving quality of life…
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Patricia Nolan-Brown has been inventing and marketing problem-solving products for more than 22 years. She is the author of Idea to Invention: What You Need to Know to Cash in Your Inspiration (AMACOM, January 2014.) She also teaches an online…
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Eric Siegel, PhD, founder of Predictive Analytics World and Text Analytics World, and Executive Editor of the Predictive Analytics Times.com, makes the how and why of predictive analytics understandable and captivating. In addition to being the author of Predictive Analytics:…
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Niraj Dawar is a Professor in marketing at the Ivey Business School, Canada of. He earned his PhD from Pennsylvania State University. His research currently focuses on marketing strategy, brand equity and brand management issues. His published papers on brand…
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Jack Godwin, PhD, is a political scientist whose appeal spans the political spectrum. Former Defense Secretary Leon Panetta called Clintonomics, his previous book, a “must read,” an assessment seconded by conservative Newsmax.com publisher Christopher Ruddy. Godwin has a doctorate from…
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Creativity Loves Constraints
Here is a brief article written by Marissa Ann Mayer for BusinessWeek in 2006. She explains how and why constraints challenge creative initiatives and thereby improve what they produce. Constraints include limited resources such as hours and dollars, of course,…
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