Posts
Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy Martin Lindstrom Crown Business (2011) What the most effective marketers know about consumers, how they know it, and why consumers should be concerned Others have shared their…
Read MoreOnce again and to its great credit, The McKinsey Quarterly, published by McKinsey and Company, has created online access the Top Ten articles for third quarter (2011) as selected by its readers. In case you missed them, you can…
Read MoreMichael E. Raynor, Director, Deloitte Consulting LLP, provides consulting services to senior executives in the world’s leading corporations across a wide range of industries. In his client projects and research, Michael explores the challenges of corporate strategy, innovation and growth. However, as he once observed, “Case studies of past…
Read MoreCurrently Stewart Friedman is a Practice Professor of Management at the Wharton School of the University of Pennsylvania. He is founder and director of Wharton’s Work/Life Integration Project and he founded Wharton’s Leadership Programs for both the MBA and Undergraduate…
Read MoreNeumeier’s professional mission is to “incite business revolution by unleashing the power of design thinking.” He does this by writing books, conducting workshops, and speaking internationally on brand, innovation, and design. He began his career as a brand designer, and…
Read MoreThe Designful Company: How to build a culture of nonstop innovation Marty Neumeier Peachpit Press/New Riders (2008) Neumeier addresses the challenge of organizing a company for agility by developing a “designful mind”: that is, a perspective that enables decision-makers to…
Read More
The Best Professional Advice I Ever Received
Here is an article written by Jeff Haden for BNET, The CBS Interactive Business Network. To check out an abundance of valuable resources and obtain a free subscription to one or more of the BNET newsletters, please click here. * * …
Share this:
Like this: