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Based on some research, I learned this about what is now celebrated as Memorial Day: The Civil War claimed more lives than any conflict in U.S. history, requiring the establishment of the country’s first national cemeteries. By the late…
Read MoreHBR’s 10 Must Reads on Diversity Various Contributors Harvard Business Review Press (May 2019) “Diversity: The art of thinking independently in collaboration.” Malcolm Forbes This is one in a series of volumes that anthologizes what the editors of the Harvard Business…
Read MoreCultivating a Creative Culture Justin Dauer Lead Hand Books (June 2017) How to create human-centered interactions and experiences throughout and beyond your enterprise In various reviews as well as during workshops and seminars I have conducted on the years, I…
Read MoreHere is a brief excerpt from a classic article written by Ruth Imose, Jaime Potter, and Gunnar Schrah for the McKinsey Quarterly, published by McKinsey & Company. To read the complete article, check out other resources, learn more about the…
Read MoreLindsay Pedersen is a brand strategist with a scientific, growth-oriented approach to brand building. She has advised companies from burgeoning startups to national corporations, including Zulily, Starbucks, T-Mobile, Coinstar, and IMDb. Her background as a P&L owner at Clorox fostered…
Read MoreConnected Strategy: Building Continuous Customer Relationships for Competitive Advantage Nicolaj Siggelkow and Christian Terwiesch Harvard Business School Press (2019) How connected strategies create competitive advantages in customer relationships Jackie Huba and Ben McConnell coauthored an invaluable book in which they…
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Instead of Surveying Your Customers, Interview Them
Here is another valuable Management Tip of the Day from Harvard Business Review. To sign up for a free subscription to any/all HBR newsletters, please click here. * * * Many companies use surveys to get customer feedback, but…
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