Book Reviews

Lead from the Future: A book review by Bob Morris

April 21, 2020

Lead from the Future: How to Turn Visionary Thinking into Breakthrough Growth Mark W. Johnson and Josh Suskewicz Harvard Business Review Press (April 2010) “Life can only be understood backwards, but it must be lived forwards.”  Søren Kierkegaard After several…

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Robbie Kellman Baxter on Building a Subscription Model: An interview by Bob Morris

April 19, 2020

Robbie Kellman Baxter is a bestselling author of The Forever Transaction and The Membership Economy, named a top 10 marketing book of all time by BookAuthority. Sheis a speaker, and consultant with more than twenty years of experience providing strategic…

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Always Day One: A book review by Bob Morris

April 15, 2020

Always Day One: How the Tech Titans Plan to Stay on Top Forever Alex Kantrowitz Portfolio/Penguin (April 2020) “What got you here won’t get you there.”  Marshall Goldsmith Goldsmith correctly suggests that whatever enabled a company to enjoy success today…

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The Forever Transaction: A book review by Bob Morris

April 9, 2020

The Forever Transaction: How to Build a Subscription Model So Compelling, Your Customers Will Never Want to Leave Robbie Kellman Baxter McGraw Hill (2020) “If you want to go fast, go alone. If you want to go far, go together.”…

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Conversational Intelligence: A book review by Bob Morris

April 8, 2020

Conversational Intelligence Judith E. Glaser Bibliomotion/Taylor & Wilson Group (2014) What we understand is far greater than what either of us understands. Proceed accordingly. Most experts on communication would probably not rank conversational intelligence as having importance equal to that…

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Influencers & Revolutionaries: A book review by Bob Morris

April 7, 2020

Influencers and Revolutionaries: How Innovative Trailblazers, Trends and Catalysts Are Transforming Business Sean Pillot de Chenecey KoganPage (February 2020) How relevance, personalization, and sustainability are the keys to high-impact innovation According to Sean Pillot de Chenecey, there is a “simple…

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The Innovation Handbook: A book review by Bob Morris

April 6, 2020

The Innovation Handbook: Tactics for Disruptive Thinking Jeremy Gutsche Fast Company Press (March 2020) “Ready to discover your big idea?” Here’s how to do that. This volume serves as Part 2 of Jeremy Gutsche’s “Create the Future” project as well…

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Cracking the Leadership Code: A book review by Bob Morris

April 5, 2020

Cracking the Leadership Code: Three Secrets to Building Strong Leaders Alain Hunkins Wiley (March 2020) “Your title identies you as a manager; your people make you a leader.” Donna Dubinsky Although Amazon now offers more than 100,000 books on leadership,…

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Leading Beyond the Ego: A book review by Bob Morris

April 4, 2020

Leading Beyond the Ego: How to Become a Transpersonal Leader John Knights, Danielle Grant, and Greg Young Routledge/Taylor & Francis Group (2018) A healthy ego combines pride, reason, passion, humility, and empathy in proper balance Sigmund Freud is generally credited…

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Author in Chief: A book review by Bob Morris

April 3, 2020

Author in Chief: The Untold Story of Our Presidents and the Books They Wrote Craig Fehrman Avid Reader Press/An imprint of Simon & Schuster (February 2020) What most people don’t know about the authors and readers among U.S. Presidents I…

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