Book Reviews
Win: The Key Principles to Take Your Business from Ordinary to Extraordinary Frank Luntz Hyperion/Harper Collins (2011) A brilliant recycling of valuable business material Frank Luntz identifies what he characterizes as “The 15 Universal Attributes of Winners” (on Page 2)…
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Better Under Pressure: How Great Leaders Bring Out the Best in Themselves and Others Justin Menkes Harvard Business Review Press (2011) Those who have read Justin Menkes’s previous book, Executive Intelligence, probably agree with me that it sets an exceptionally…
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Full Engagement! Inspire, Motivate, and Bring Out the Best in Your People Brian Tracy AMACOM (2011) “Why are some companies more successful and more profitable than others?” It is at least theoretically possible for an organization to have full engagement…
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The Dragonfly Effect: Quick, Effective, and Powerful Ways to Use Social Media to Drive Social Change Jennifer Aaker and Andy Smith with Carlye Adler Jossey-Bass/A Wiley Imprint (2010) In this book written with Carlye Adler, Jennifer Aaker and Andy Smith…
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WordPress 3 Complete: Create your own complete website or blog from scratch with WordPress April Hodge Silver Pakt Publishing (2011) Just about all that most people need to know The reference to the word “complete” in this book’s title correctly…
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The Future of Management Gary Hamel with Bill Breen Harvard Business School Press (2007) With all due respect to today’s business bestsellers, most of the best books have already been written on the most important subjects. Case in point: This…
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The Best Business Books Ever: The Most Influential Management Books You’ll Never Have Time to Read Basic Books (2011) Note: This review is of a book published earlier this year. It is a sequel to one published in 2003. What…
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Cirque du Soleil: The Spark – Igniting the Creative Fire that Lives within Us All Created by Lyn Heward and written by John U. Bacon Doubleday (2006) “From a tiny spark a great fire was kindled and its flames warmed…
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Value Migration: How to Think Several Moves Ahead of the Competition Adrian J. Slywotsky Harvard Business Press (1995) Note: I recently re-read this book before beginning to formulate questions for an interview of Skywotsky. With all due respect to current…
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The Thank You Economy Gary Vaynerchuk HarperBusiness (2011) Business begins with making people feel appreciated…and goes nowhere unless they do In recent years, an avalanche of research data generated from marketplaces throughout the world reveals that when asked to identify…
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