Book Reviews

HBR’s 10 Must Reads On Communication: A book review by Bob Morris

April 12, 2013

HBR’s 10 Must Reads On Communication Editors of Harvard Business Review Harvard Business Review Press (2013) Ten experts explain how to communicate clearly and persuasively, especially in stressful situations This is one in a series of volumes that anthologizes what…

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StoryBranding: A book review by Bob Morris

April 11, 2013

StoryBranding: Creating Stand-Out Brands Through The Power of Story Jim Signorelli Greenleaf Book Group Press (2013) A sound introduction to storytelling fundamentals that can help to create or increase demand for whatever you offer for sale Thanks to Stephen Denning,…

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Talent Leadership: A book review by Bob Morris

April 10, 2013

Talent Leadership: A Proven Method for Identifying and Developing High-Potential Employees John Mattone with Luiz Xavier AMACOM (2013) How a culture of capability, commitment, and alignment can help sustain effective talent leadership development However different their respective circumstances may be,…

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Finding the Next Steve Jobs: A book review by Bob Morris

April 9, 2013

Finding the Next Steve Jobs: How to Find, Hire, Keep and Nurture Creative Talent Nolan Bushnell with Gene Stone netminds (2013) Ignore the title and focus on the wealth of information, insights, and wisdom Bushnell provides Nolan Bushnell is a…

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Rain: A book review by Bob Morris

April 9, 2013

Rain: What a Paperboy Learned About Business Jeffrey J. Fox Jossey-Bass (2009) Note: I read and reviewed this book when it was published about four years ago and recently re-read it in combination with Secrets of Great Rainmakers as I now complete a revised marketing…

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Own the Room: A book review by Bob Morris

April 8, 2013

Own the Room: Discover Your Signature Voice to Master Your Leadership Presence Amy Jen Su and Muriel Maignan Wilkins Harvard Business Review Press (2013) “Be yourself. Everyone else is taken.” Oscar Wilde In their Introduction, Any Jen Su and Muriel…

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The Four Steps to the Epiphany: A book review by Bob Morris

April 5, 2013

The Four Steps to the Epiphany: Successful Strategies for Products that Win Steven Gary Blank Cafepress.com (2007) Here is “a radical reexamination of the entire new product introduction process”…and almost everything that precedes it Note: The review that follows is…

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Your Survival Instinct Is Killing You: A book review by Bob Morris

April 4, 2013

Your Survival Instinct Is Killing You: Retrain Your Brain to Conquer Fear, Make Better Decisions, and Thrive in the 21st Century Marc Schoen with Kristin Loberg Hudson Street Press (2013) How and why to turn causes of discomfort into sources…

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Intelligent Leadership: A book review by Bob Morris

April 1, 2013

Intelligent Leadership: What You Need to Know to Unlock Your Full Potential John Mattone AMACOM (2013) How “personal choice” can help an organization to achieve breakthrough, high-impact results John Mattone is convinced (as am I) that identifying and developing high-potential…

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HBR’s 10 Must Reads on Making Smart Decisions: A book review by Bob Morris

March 31, 2013

HBR’s 10 Must Reads on Making Smart Decisions Various Contributors and Editors of Harvard Business Review Harvard Business Press (2013 Learn why bad decisions happen to good managers — and how to make better ones This is one in a…

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