Book Reviews
: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric Larry Weber and Lisa Leslie Henderson Wiley (2014) How and why effective marketing depends on finding new and better answers to the same questions Since the ancient bazaars…
Read More
The First Mile: A Launch Manual for Getting Great Ideas into the Market Scott D. Anthony Harvard Business Review Press (2014) “Don’t worry about people stealing your ideas. If your ideas are any good, you’ll have to ram them down…
Read More
Leading with Questions: How Leaders Find the Right Solutions by Knowing What to Ask (Second Edition) Michael J. Marquardt, Jossey-Bass/A Wiley Brand Unless you ask the right questions, you’ll never get the right answer and that indicates you probably don’t…
Read More
Six Simple Rules: How to Manage Complexity without Getting Complicated Yves Morieux and Peter Tollman Harvard Business Review Press (2014) How organizations can create more value with better management of complexity by abandoning both hard and soft approaches I agree…
Read More
Employee Engagement in Theory and Practice Catherine Truss, Rick Delbridge, Kerstin Alfes, Amanda Shantz, and Emma Sloane, Co-Editors Routledge /Taylor & French Group (2014) Diverse perspectives on employee engagement and the practical implications of emerging engagement theories What we have…
Read More
Gamify: How Gamification Motivates People to Do Extraordinary Things Brian Burke Bibliomotion (2014) How and why focusing on gamification can help organizations to motivate their people to achieve shared goals I was introduced to game theory when I enrolled in…
Read More
Think Like a Freak: The Authors of Freakonomics Offer to Retrain Your Brain Steven D. Levitt and Stephen J. Dubner William Morrow/An Imprint of HarperCollins Publishers (2014) How and why mastering the economic approach will produce better answers to questions…
Read More
Body of Work: Finding the Thread That Ties Your Story Together Pamela Slim Portfolio/The Penguin Group (2013) Why we must strive to “direct our own lives, to learn and create new things, and to do better by ourselves and our…
Read More
Humans of New York Brandon Stanton St. Martin’s Press (2013) Images of a city unlike any other in combination with the essence of those who live there Brandon Stanton dedicated this book to the City of New York, observing “I…
Read More
Infinite Reality: The Hidden Blueprint of Our Virtual Lives Jim Blascovich and Jeremy Bailenson William Morrow/An Imprint of HaroerCollins (2011) How and why virtual reality is changing human nature, societies and cultures as we know them…for better or worse According…
Read More