The Digital Marketer: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric
: Ten New Skills You Must Learn to Stay Relevant and Customer-Centric Larry Weber and Lisa Leslie Henderson Wiley (2014) How and why effective marketing depends on finding new and better answers to the same questions Since the ancient bazaars…
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Larry Weber and Lisa Leslie Henderson on “Ten New Skills Marketers Must Learn to Stay Relevant and Customer-Centric”
Since the ancient bazaars in Athens and Rome, marketing has created or increased demand for what is offered, whatever that may be. In recent years, many of the transactions have been conducted electronically, online. Almost 40% of the world is…
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