Columbia Business School Press
Hire Purpose: How Smart Companies Can Close the Skills Gap Deanna Mulligan with Greg Shaw Columbia Business School Press (October 2020) “The illiterate of the 21st century will be those who cannot learn, unlearn, and relearn.” I was again reminded…
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Designing Experiences Robert Rossman and Mathew D. Duerden Columbia Business School Publishing (July 2019) The secret sauce of high-impact experience design and redesign I agree with Bob Rossman and Matt Duerden that “understanding the social and psychological phenomena that facilitate…
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Don Thompson is an economist and professor of marketing at the Schulich School of Business at York University in Toronto. He has taught at Harvard Business School and the London School of Economics. He is author of nine books, including The $12 Million Stuffed Shark:…
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Jeanne Liedtka on “Some Defining Characteristics of Design Thinking”
In 1969, Nobel Laureate Herbert Simon noted: “Engineering, medicine, business, architecture, and painting are concerned not with the necessary but with the contingent — not with how things are, but with they might be — in short, with design. Every…
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