Here is an excerpt from an article written by Joan C. Williams and Sky Mihaylo for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information, and receive HBR email alerts, please click here.
Credit: Lars Leetaru
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Companies spend millions on antibias training each year. The goal is to create workforces that are more inclusive, and thereby more innovative and more effective. Studies show that well-managed diverse groups outperform homogeneous ones and are more committed, have higher collective intelligence, and are better at making decisions and solving problems. But research also shows that bias prevention programs rarely deliver. And some companies don’t invest in them at all. So how can you, as an individual leader, make sure your team is including and making the most of diverse voices? Can one person fix what an entire organization can’t?
Although bias itself is devilishly hard to eliminate, it is not as difficult to interrupt. In the decades we’ve spent researching and advising people on how to build and manage diverse work groups, we’ve identified ways that managers can counter bias without spending a lot of time—or political capital.
The first step is to understand the four distinct ways bias plays out in everyday work interactions: (1) Prove it again: Some groups have to prove themselves more than others do. (2) Tightrope: A narrower range of behaviors is accepted from some groups than from others. (3) Maternal wall: Women with children see their commitment and competence questioned or face disapproval for being too career focused. (4) Tug-of-war: Disadvantaged groups find themselves pitted against one another because of differing strategies for assimilating—or refusing to do so.
The second step is to recognize when and where these forms of bias arise day-to-day. In the absence of an organizational directive, it’s easy to let them go unaddressed. That’s a mistake. You can’t be a great manager without becoming a bias interrupter. Here’s how to do it.
Picking Your People
Bias in hiring has been extensively documented. In one study, “Jamal” needed eight more years of experience than “Greg” to be seen as equally qualified. Another found that men from elite backgrounds were called back for interviews more than 12 times as often as identical candidates from non-elite backgrounds. Other studies have found that women, LGBT+ candidates, people with disabilities, women in headscarves, and older people are less likely to be hired than their peers.
Fairness in hiring is only the first step toward achieving diversity, but it’s an important one. Here are [the first two of] four simple actions that will yield the best candidates by eliminating artificial advantages:
1. Insist on a diverse pool.
Whether you’re working with recruiters or doing the hiring yourself, make it clear from the outset that you want true diversity, not just one female or minority candidate. Research shows that the odds of hiring a woman are 79 times as great if at least two women are in the finalist pool, while the odds of hiring a nonwhite candidate are 194 times as great with at least two finalist minority applicants. For example, when Kori Carew launched the Shook Scholars Institute at Shook, Hardy & Bacon, she designed it to bring a diverse mix of students into the law firm and offered career development and mentoring that prompted many of them to apply for summer associate positions.
2. Establish objective criteria, define “culture fit,” and demand accountability.
Implicit biases around culture fit often lead to homogeneity. Too often it comes down to shared backgrounds and interests that out-groups, especially first-generation professionals, won’t have. That’s why it’s important to clarify objective criteria for any open role and to rate all applicants using the same rubric. When one insurance company began hiring in this way, it ended up offering jobs to 46% more minority candidates than before. Even if your organization doesn’t mandate this approach, ensure that everyone on your team takes it. Write down the specific qualifications required for a particular position so that everyone can focus on them when reviewing résumés and conducting interviews. For example, when Alicia Powell was managing chief counsel at PNC Bank, she made a point of listing the qualities that would make new team members successful in their roles: proactive in managing risk, self-disciplined, patient, customer focused, and independent. Powell shared this information with the rest of her team and candidates, ensuring that everyone was on the same page. You should hold people accountable in the same way. Waive criteria rarely, and require an explanation for those exceptions; then keep track of long-term waiving trends. Research shows that objective rules tend to be applied rigorously to out-groups but leniently to in-groups.
Here is a direct link to the complete article.
Joan C. Williams is a professor and the founding director of the Center for WorkLife Law at the University of California’s Hastings College of the Law. Her newest book is White Working Class: Overcoming Class Cluelessness in America.
Sky Mihaylo is the Policy and Research Fellow at the Center for WorkLife Law.