Here is another valuable Management Tip of the Day from Harvard Business Review. To sign up for a free subscription to any/all HBR newsletters, please click here.

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Whether you’re a founder of a startup, a young CEO, or a veteran leader, if you have big plans, you have one job: Put together the strongest team possible. Here are three concrete ways to attract new top talent:

o Master the art of storytelling. Tell people what inspired you to start your business in the first place. Others will only follow you if you really leave them with the impression that you yourself are completely captivated by the opportunity you’re presenting.

o Don’t be a one-trick pony. Every potential employee is different, so the way you can best get your message across will vary. Considering the candidate’s background and personality will give you insight into how you should deliver your message.

o Never compromise. If in doubt, don’t hire. Your first hires are benchmarks for future hires; new candidates need to set the bar even higher.
Adapted from “6 Ways to Recruit Superstar Talent to Your New Company,” by Bastian Bergmann.

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Also, you may wish to check out an anthology, Management Tips from Harvard Business Review, by clicking here.