Rachel Botsman on “The case for collaborative consumption”

Botsman, RachelIn her TEDxSydney talk (May 2010), Rachel Botsman says we’re “wired to share” — and shows how websites like Zipcar and Swaptree are changing the rules of human behavior. This talk was presented to a local audience at TEDxSydney, an independent event. TED editors featured it among their selections on the home page.

Botsman writes and speaks on the power of collaboration and sharing through network technologies, and on how it will transform business, consumerism and the way we live. She is the co-author, with Roo Rogers, of the book What’s Mine Is Yours: The Rise of Collaborative Consumption, and she writes, consults and speaks on the power of collaboration and sharing through network technologies, and on how it will transform business, consumerism and the way we live. Her new work focuses on trust and reputation capital.

She is the founder of The Collaborative Lab, an innovation incubator that works with startups, big businesses and local governments to deliver innovative solutions based on the ideas of Collaborative Consumption. She has consulted to Fortune 500 companies and leading nonprofit organizations around the world on brand and innovation strategy, and was a former director at the William J. Clinton Foundation.

Here’s a direct link to Rachel’s TEDxSydney talk.

To learn more about her, please click here.

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