Laurie Pikard on “Why Women Should Take Business MOOCs”

LaurieHere is a brief excerpt from a blog post by Laurie Pikard at her website, No-Pay MBA. “Hi! I’m Laurie. I’m using websites like Coursera, edX, Udacity, and others to put together the equivalent of an MBA degree – for free! Thanks for stopping by.” To read the complete article, check out a video by Barbara Kahn (Patty and Jay H. Baker Professor at Wharton) and other resources, and sign up for her newsletter, please click here.

* * *

Ladies, the numbers don’t look good. Though there isn’t much data specific to business courses, those studies that have been done on MOOC enrollment rates point to an overall trend of many more men than women taking advantage of free online courses. The numbers vary, but the story is largely similar. In one study of MOOC users, female students were 41% of the population; in another, they were only 36%. EdX recently released a profile of its users, only 29% of whom are women. As one article summarized the research, “students tend to be young, well-educated males who are trying to advance in their jobs.”

I started thinking about this topic when I clicked on the first video lecture for Wharton’s Introduction to Marketing and found myself surprised to see a female professor. I’m not sure why it didn’t occur to me before that moment, but I realized that almost all of my MOOC professors have been men. I did one short course on human resources taught by a woman, and there were a couple of brief units taught by women in my course on international organizations management, but the vast majority of my courses so far have been taught by men. This got me thinking about women’s participation in MOOCs, both as students and as professors.

Though I didn’t find any formal research, preliminary evidence suggests that the stats among MOOC professors are even worse than those among MOOC students. Out of curiosity, I conducted my own informal survey of Coursera’s Business and Management course offerings. The 62 courses I found included the following:

Business courses taught by one man: 42
Business courses taught by two or more men: 11
Business courses taught by mixed gender groups: 8
Business courses taught by one woman: 1
Business courses taught by a group of women: 0

So there you have it. Women are under-represented in business MOOCs, just as they are in business school generally.

Now that I’ve shared these disheartening statistics, let me tell you why I’m optimistic about the potential of business MOOCs to be a great boon to women.

* * *

Here’s a direct link to the complete article and video.

To learn more about Laurie, please click here.

Posted in

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.