Here is another in a series of videos produced by HBR during which major thought leaders discuss especially important business subjets.

During this program, Clayton Christensen, Harvard Business School Professor, explains how to approach innovation creatively by studying the problem you are trying to solve and how it was resolved by other industries. For more, see the article “Surviving Disruption.”

For more video blog posts, please click here.

To check out additional resources for innovation, please click here.

Clayton M. Christensen is the Kim B. Clark Professor of Business Administration at the Harvard Business School. In addition to his most recent book,How Will You Measure Your Life, he is the author of seven critically-acclaimed books, including several New York Times bestsellers — The Innovator’s Dilemma, The Innovator’s Solution and most recently, Disrupting Class. Christensen is the co-founder of Innosight, a management consultancy; Rose Park Advisors, an investment firm; and the Innosight Institute, a non-profit think tank. In 2011, he was named the world’s most influential business thinker by Thinkers50.