Gina Trapani on That Old “Design by Committee” Chestnut

Trapani, GinaGina Trapani is the lady who has made it to the top 10 richest bloggers of the world and is the owner of Lifehacker. The site has always been an inspiration for many people because the main focus is given to how actually one can improve personality. Gina is an active social blogger and the founding editor of her blog. She earns about $110,000 a month with her blogging skills. Impressive!

To check out her blog, please click here.

Here’s one of dozens of her blog posts that caught my eye:

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It bugs me when technologists automatically blame subpar creative work on “design by committee.” Individuals can make mediocre stuff just as easily as groups can make mediocre stuff. The effectiveness of a group doing creative work depends on whether or not there’s a clear vision and strong leadership. Just because it’s a group doesn’t mean it’s more likely to fail.

Of course, the word “committee” in “design by committee” implies that there is not a clear vision and strong leadership. When you have a group of people with those things, it’s not a committee, it’s a team.

Still, you rarely hear about great design by team. The myth of the lone genius, the brilliant solo auteur, persists. Lone geniuses do exist, but they’re very, very rare. Even Steve Jobs had Woz and Ive.

I don’t work well in groups. I work pretty well solo. I’m at my absolute best in a pair. When facing down a difficult problem, I’m likely to be my most open-minded, persistent, and creative riffing and building and even competing with the right person. In a strong pair—preferably a planner/explorer or mentor/mentee matchup—magic can happen.

I’m tired of hearing about lone geniuses and design by committee. Let’s recognize more brilliant collaborations.

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Here’s Gina’s Amazon bio: “Gina Trapani is the award-winning author, blogger, and programmer whose work translates cutting-edge technology into insights that boost personal productivity. Currently located in San Diego, CA, Gina leads development on ThinkUp, an open source social media insights engine the White House uses. She created Todo.txt apps, a text-based personal task manager, and Narrow the Gapp, a U.S. Bureau of Labor Statistics data-driven web site about the gender pay gap. Gina was the founding editor of Lifehacker: The Guide to Working Smarter, Faster, and Better, the seminal productivity blog which garnered nominations for Blog of the Decade and yielded the best-selling book, Lifehacker, which is now in its third edition.

“Her writing has appeared in The Harvard Business Review, Wired, CNN.com, PC World, Fast Company, Maximum PC, and Macworld magazines. Profiles of Gina’s work have appeared in venues ranging from The Wall Street Journal to The New York Times. Fast Company named her one of the Most Influential Women in Technology in 2009 and 2010, and Wired magazine awarded her its prestigious Rave Award in 2006.”

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