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In his fantastic 1939 Technique for Producing Ideas, James Webb Young extolled “unconscious processing” — a period marked by “no effort of a direct nature” toward the objective of your creative pursuit — as the essential fourth step of his five-step outline of the creative process. The idea dates back to William James, who coined the concept of fringe consciousness. T. S. Eliot called this mystical yet vital part of creativity “idea incubation,” which Malcolm Cowley echoed in the second stage of his anatomy of the writing process
. John Cleese similarly stressed the importance of time in creative work.
From French polymath and pioneering mathematician Henri Poincaré — whose famous words on the nature of invention inspired the survey that gave us a glimpse of how Einstein’s genius works -— comes a fascinating testament to the powerful role of this unconscious incubation in the creative process. In a chapter titled “Mathematical Creation” from his 1904 tome The Foundations of Science: Science and Hypothesis, the Value of Science, Science and Method (public library), Poincaré observes a process profoundly applicable not only to mathematics, but to just about any creative discipline:
I wanted to represent these functions by the quotient of two series; this idea was perfectly conscious and deliberate; the analogy with elliptic functions guided me. I asked myself what properties these series must have if they existed, and succeeded without difficulty in forming the series I have called thetafuchsian.
Just at this time, I left Caen, where I was living, to go on a geologic excursion under the auspices of the School of Mines. The incidents of the travel made me forget my mathematical work. Having reached Coutances, we entered an omnibus to go some place or other. At the moment when I put my foot on the step, the idea came to me, without anything in my former thoughts seeming to have paved the way for it, that the transformations I had used to define the Fuchsian functions were identical with those of non-Euclidian geometry. I did not verify the idea; I should not have had time, as, upon taking my seat in the omnibus, I went on with a conversation already commenced, but I felt a perfect certainty. On my return to Caen, for conscience’ sake, I verified the result at my leisure.
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