Steve Jobs
Brandt is an award-winning journalist who has been writing about science and technology for 25 years. He was a correspondent for BusinessWeek magazine for 14 years and editor-in-chief at Upside magazine for five years. He writes about entrepreneurs, Silicon Valley,…
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In Brand Sense: Sensory Secrets Behind the Stuff We Buy, Martin Lindstrom notes that “the effects of sensory branding are astounding. Yes, it’s possible to create a truly spectacular commercial or an advertising jingle you can’t get out of your…
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Walk the Walk: The #1 Rule for Real Leaders Alan Deutschman Portfolio/The Penguin Group (2009) Deutschman’s objective was to write what turns out to be an especially entertaining and engaging as well as informative analysis of “real” leadership, what Bill…
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The Ten Faces of Innovation: IDEO’s Strategies for Defeating the Devil’s Advocate and Driving Creativity Throughout Your Organization Thomas Kelley with Jonathan Littman Doubleday (2005) I recently re-read two books written by Tom Kelley with Jonathan Littman, this one and…
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Josh Linkner is the New York Times bestselling author of Disciplined Dreaming: A Proven System to Drive Breakthrough Creativity, named one of the top 30 business books of 2011. He is the CEO and Managing Partner of Detroit Venture Partners, a…
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Nancy Duarte has driven the vision and growth of Duarte for 20 years, building an internationally respected design firm, which has created over a quarter of a million presentations. She has helped shape the perceptions of many of the world’s leading brands and thought leaders. Nancy is the…
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Here is an article written by Erik Sherman for BNET, The CBS Interactive Business Network. To check out an abundance of valuable resources and obtain a free subscription to one or more of the BNET newsletters, please click here. * * …
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David Kord Murray is a former aerospace scientist, Fortune 500 executive, chief innovation officer of two major companies, inventor and software entrepreneur. He has made a living by coming up with new and innovative ideas. In Borrowing Brilliance, he explains…
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Here is an article written by Herb Schaffner for BNET, The CBS Interactive Business Network. To check out an abundance of valuable resources and obtain a free subscription to one or more of the BNET newsletters, please click here. * * …
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Malcolm Gladwell’s latest contribution
I highly recommend the current issue of The New Yorker (May 16, 2011) that includes Malcolm Gladwell’s article, “Creation Myth,” his latest contribution to the “Annals of Business” series. Gladwell is a brilliant journalist but hardly an original business thinker.…
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