Rhetoric

The Communication Code: A Book Review by Bob Morris

November 12, 2023

The Communication Code: Unlock Every Relationship One Conversation at a Time Jeremie Kubicek and Steve Cockram Wiley (November 2023) Clear two-way communication is essential to healthy relationship According to Jeremie Kubicek and Steve Cockram,  unlocking a relationship “refers to making…

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How to Communicate Effectively with Anyone, Anywhere: A book review by Bob Morris

May 1, 2021

How to Communicate Effectively with Anyone, Anywhere: Your Passport to Connecting Globally Raúl Sánchez and Dan Bullock Career Press (3/1/21) You cannot succeed globally unless and until you communicate globally with high-impact I often read 2-3 books at the same…

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Mastering Comunication at Work: A book review by Bob Morris

April 28, 2021

Mastering Comunication at Work: How to Lead, Manage, and Influence (Second Edition) Ethan F. Becker and Jon Wortman McGraw Hill (2/10/21) How to gain a competitive advantage that very few others have I often read 2-3 books at the same…

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The Influential Mind: A book review by Bob Morris

August 24, 2018

The Influential Mind: What the Brain Reveals About Our Power to Change Others Tali Sharot Henry Holt and Company (September 2017) “The underlying assumption of this book is that your brain makes you who you are.” Many people people may…

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Five Stars: A book review by Bob Morris

June 8, 2018

Five Stars: The Communication Secrets to Get from Good to Great Carmine Gallo St. Martin’s Press (June 2018) How to master the ancient art of persuasion by combining words and ideas to move people to high-impact action I have read…

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Let the Story Do the Work: A book review by Bob Morris

August 9, 2017

Let the Story Do the Work: The Art of Storytelling for Business Success Esther K. Choy AMACOM (July 2017) How and why “Once upon a time” has almost unlimited applications and can have compelling impact As Esther K. Choy realizes…

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The Basics of Making a Business Case

May 9, 2016

At one time or another, almost every executive has had to make a case to obtain agreement, approval, and (usually) resources to achieve a specific business objective. It could be funds for a start-up or for a new project. It…

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