IBM
Opinions are divided — sometimes sharply divided — about whether or not computers can or ever will out-think human beings. In “Computing Machinery and Intelligence” published in a British journal, Mind (1950), Alan Turing proposed a test to determine whether…
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What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest Denise Lee Yohn Jossey-Bass/A Wiley Imprint (2014) How and why your brand “is the experience that is actually delivered and communicated through everything you do”…
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Here is a brief excerpt from an article written by Brad Stone for Bloomberg Businessweek. He spoke to hundreds of current and former employees, as well as friends and family of founder Jeff Bezos, to discover the poignant story of…
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Dan Pontefract is the author of Flat Army: Creating a Connected and Engaged Organization. He also holds the role of Head of Learning & Collaboration at TELUS where he is responsible for the overarching leadership development, learning and collaboration strategy…
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Boris Groysberg is a professor of business administration in the Organizational Behavior unit at the Harvard Business School. Currently, he teaches courses on talent management and leadership in the school’s MBA and Executive Education programs. He has won numerous awards…
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Here is a brief excerpt from an article written by Ken Favaro, Per-Ola Karlsson, and Gary L. Neilson for strategy+business magazine, published by Booz & Company. In it, they explain how, even when facing a crisis, some CEOs know how…
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George Kohlrieser is an organizational and clinical psychologist. He is Professor of Leadership and Organizational Behaviour at IMD and consultant to several global companies including Accenture, Alcan, Amer Sports, Barclays Global Investors, Cisco, Coca-Cola, HP, IBM, IFC, Morgan Stanley, Motorola,…
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Larry Weber and Lisa Leslie Henderson on “Ten New Skills Marketers Must Learn to Stay Relevant and Customer-Centric”
Since the ancient bazaars in Athens and Rome, marketing has created or increased demand for what is offered, whatever that may be. In recent years, many of the transactions have been conducted electronically, online. Almost 40% of the world is…
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