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How to Manage Someone Who Thinks Everything Is Urgent

August 21, 2017

Here is an excerpt from an article written by Liz Kislik for Harvard Business Review and the HBR Blog Network. To read the complete article, check out the wealth of free resources, obtain subscription information, and receive HBR email alerts,…

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Bernhard Schroeder on “Simply Brilliant”: Part 2 of an interview by Bob Morris

November 13, 2016

Bernhard Schroeder is Director of the Lavin Entrepreneurship Center Programs and oversees all of the center’s undergraduate and graduate internship programs. He is a part-time Clinical Faculty, Entrepreneurship within the College of Business Administration at San Diego State University. Bern…

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Bernhard Schroeder on “Simply Brilliant”: Part 1 of an interview by Bob Morris

November 5, 2016

Bernhard Schroeder is Director, Lavin Entrepreneurship Center Programs and oversees all of the center’s undergraduate and graduate internship programs. He is a part-time Clinical Faculty, Entrepreneurship within the College of Business Administration at San Diego State University. Bern brings over…

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How companies are using big data and analytics

May 20, 2016

Here is a brief excerpt from a transcript of a recent conversation during which six senior leaders from major organizations discussed the challenges and opportunities involved in adopting advanced analytics for the McKinsey Quarterly, published by McKinsey & Company. To…

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Robbie Kellman Baxter: Part 2 of an interview by Bob Morris

May 5, 2015

Robbie Kellman Baxter created the popular business term “Membership Economy.” She is the founder of Peninsula Strategies LLC, a strategy consulting firm. The Peninsula Strategies website is www.peninsulastrategies.com. Her clients have included large organizations like Netflix, SurveyMonkey and Yahoo!, as…

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Bernhard Schroeder: Part 2 of an interview by Bob Morris

March 30, 2015

Bernhard Schroeder is the Director, Lavin Entrepreneurship Center Programs and oversees all of the undergraduate and graduate experiential entrepreneurship programs on the San Diego State University campus. He also has responsibility for the Center’s marketing and outreach on both the…

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Bernhard Schroeder: Part 1 of an interview by Bob Morris

March 22, 2015

Bernhard Schroeder is the Director, Lavin Entrepreneurship Center Programs and oversees all of the undergraduate and graduate experiential entrepreneurship programs on the San Diego State University campus. He also has responsibility for the Center’s marketing and outreach on both the…

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The Membership Economy: A book review by Bob Morris

March 19, 2015

The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue Robbie Kellman Baxter McGraw-Hill (2015) How to create a community of “customer evangelists” who thrive in the Membership Economy The term “customer evangelist” was introduced…

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The LeanModel Framework for Start-Up Companies or Start-Up Projects

February 16, 2015

In Fail Fast or Win Big: The Start-Up Plan for Starting Now, Bernhard Schroeder introduces what he characterizes as the Lean Model Framework. As he explains, “”instead of spending months writing a business plan and then looking for investors, who…

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How to embrace a new way of thinking about creating and launching a new company or project

February 4, 2015

In Fail Fast or Win Big: The Start-Up Plan for Starting Now, Bernhard Schroeder introduces what he characterizes as the Lean Model Framework. As he explains, “instead of spending months writing a business plan and then looking for investors, who…

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