Posts Tagged ‘Wall Street Journal’

How to create or increase demand for what you offer with the power of consumer engagement ideas

DoctoroffIn the first chapter of Twitter is Not a Strategy: Rediscovering the Art of Brand Marketing, to be published by Palgrave Macmillan (November 2014), Tom Doctoroff observes, ”

For … READ MORE

How to Sell a Liberal-Arts Education

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Here is a brief excerpt from an interview of DePauw University’s president, Brian Casey, by Douglas Belkin for The Wall Street Journal. ‘We’ve put boots on the ground in regions that are growing,’ says Mr. Casey. He is convinced that … READ MORE

The Self-Inflicted U.S. Brain Drain

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Illustration: David Klein

Here is a brief excerpt from an article by Michael Malone for the Wall Street Journal in which he notes that up to 1.5 million skilled workers are stuck in immigration limbo. Many give up and go home. … READ MORE

Steven Pinker on “The Source of Bad Writing”

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Photo credit: Nick Cunard/Zuma Press

Here is a brief excerpt from an article by Steven Pinker for the Wall Street Journal. He explains how and why the “curse of knowledge’ leads writers to assume their readers know everything they know. Worse … READ MORE

Due Process: Where Art Thou?

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Almost daily, there is a public outcry in response to accusations and allegations concerning a celebrity, often an athlete. Although innocent until proven guilty is the law, the reverse is frequently reality: those accused are presumed guilty until proven innocent.

I subscribe … READ MORE

Josh Bersin on “Putting the ‘Strategic’ into Strategic HR (and Management)”

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Here is a brief excerpt from an article by Josh Bersin for LinkedIn Pulse. To read the complete article and check out others, please click here.

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Josh Bersin’s Interview of Reid Hoffman: “Managing Talent In The Networked Age”

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Here is a brief portion of Josh Bersin’s exclusive interview of Reid Hoffman, Chairman of LinkedIn and Author of The Alliance: Managing Talent in the Networked Age for LinkedIn Pulse. To read … READ MORE

Rookie Smarts: Why Learning Beats Knowing in the New Game of Work

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I have read and reviewed Liz Wiseman’s previously published books — notably Multipliers: How the Best Leaders Make Everyone Smarter and The Multiplier EffectTapping the Genius Inside Our Schools — and am now reading Rookie Smarts, published by HarperBusiness (October 2014). In it, … READ MORE

The Golden Age of Neuroscience Has Arrived

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Here is an excerpt from an article by Micio Kaku for the Wall Street Journal in which he shares his thoughts about the fact that we have learned more about the thinking brain in the last 10-15 years than in … READ MORE

Anne-Marie Slaughter on why “Caring is our most important work”

SlaughterHere is a portion of Stew Friedman’s conversation with Anne-Marie Slaughter during which she explains why she thinks that “caring is our most important work.” The conversation is part of a series sponsored by Wharton School’s READ MORE

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