Walgreens
The Mobile Mind Shift: Engineer Your Business to Win in the Mobile Moment Ted Schadler, Josh Bernoff, and Julie Ask Groundswell Press (2014) How and why the entrepreneurial mindset is uniquely capable of exploiting and creating the mobile mind shift…
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The New Killer Apps: How Large Companies Can Out-Innovate Start-Ups Chunka Mui and Paul Carroll Cornerloft Press (2013) How your organization can get its share of $36 trillion of “reimagination” As I began to read this book, I was again…
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Outside In: The Power of Putting Customers at the Center of Your Business Harley Manning and Kerry Bodine New Harvest/Houghton Mifflin Harcourt (2012) There’s “bad news” and there’s “good news” Development of the concept of customer-centrism predates Barbara Bund’s business…
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