The nature and extent of a “prime marketing opportunity”

PrimeTime Women: A book review by Bob Morris

June 23, 2011

PrimeTime Women: How to Win the Hearts, Minds, and Business of Boomer Big Spenders Marti Barletta Kaplan Publishing (2006) The nature and extent of a “prime marketing opportunity” Those who have already read Marti Barletta’s Marketing to Women will welcome…

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