J. Keith Murnighan earned his Ph.D. from Purdue University and is currently the Harold H. Hines Jr. Distinguished Professor of Risk Management at the Kellogg School of Management at Northwestern University. He also teaches in Kellogg’s Executive MBA programs around the world, including Hong Kong, Germany,…
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How and Why Market Anomalies and Incongruities Can Reveal 10 Clues to Business Opportunity
Here is an excerpt from another oytstanding article that appears in strategy+business magazine, published by Booz & Company. In it, Donald Sull shares his insights concerning how and why market anomalies and incongruities may point the way to the next…
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