Target
Denise Lee Yohn is the go-to expert on brand leadership for national media outlets, an in-demand speaker and consultant, and an influential writer. Denise is the author of the bestselling book, What Great Brands Do: The Seven Brand-Building Principles that…
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Michael Roberto is the Trustee Professor of Management at Bryant University in Smithfield, RI. He has written two books: Why Great Leaders Don’t Take Yes For An Answer and Know What You Don’t Know. He has created two best-selling audio/video…
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Here is an excerpt from an article written by Joan Magretta for the Harvard Business Review blog. To read the complete article, check out the wealth of free resources, and sign up for a subscription to HBR email alerts, please click…
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Innovate the Pixar Way: Business Lessons from the World’s Most Creative Playground Bill Capodagli and Lynn Jackson McGraw-Hill (2010) Those who are interested in this book probably include those whose primary objective is to understand how to (a) establish an…
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Here is an excerpt from an article by Theodore Kinni and featured by strategy+business magazine, published by Booz & Company. In it, Kinni — the co-author of Be Our Guest: Perfecting the Art of Customer Service — introduces a lesson in creating…
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Here is an excerpt from an article by Theodore Kinni and featured by strategy+business magazine, published by Booz & Company. To read the complete interview, check out other resources, sign up for free email alerts, and obtain subscription information,…
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Waters has more than thirty years experience tracking and translating trends into sales and profit. As Target’s former Vice President of Trend, Design, and Product Development, she helped a small regional discount chain become a national fashion destination. Seth Godin calls…
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Here is a Special Report written by Rachael King and featured online by Bloomberg Businessweek. To read the complete article, please click here. * * * Siemens, Hilton, and Target are using games to train workers and improve how they…
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Harry Beckwith has advised countless Fortune 100 companies, including Target, Wells Fargo, and IBM, and won the American Marketing Association’s highest award. His published works include Selling the Invisible (1997), What Clients Love (2003), You, Inc. co-authored with Christine Clifford…
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Don’t Let What You Know Limit What You Imagine
Here is an excerpt from an article written by William C. Taylor for the Harvard Business Review blog. To read the complete article, check out the wealth of free resources, and sign up for a subscription to HBR email alerts,…
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