Here is a brief excerpt from an article written by Driek Desmet, Shahar Markovitch, and Christopher Paquette for the McKinsey Quarterly, published by McKinsey & Company. To read the complete article, check out other resources, learn more about the firm,…
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Speed and scale: Unlocking digital value in customer journeys
Here is a brief excerpt from an article written by Driek Desmet, Shahar Markovitch, and Christopher Paquette for the McKinsey Quarterly, published by McKinsey & Company. To read the complete article, check out other resources, learn more about the firm,…
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