Sacred Cows Make the Best Burgers

Smartcuts: A book review by Bob Morris

August 22, 2019

Smartcuts: The Breakthrough Power of Lateral Thinking Shane Snow HarperBusiness (September 2014) “Sacred cows make the best burgers.”  Robert Kriegel As I began to read Smartcuts, I was again reminded of the fact that many (if not most) human limits…

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SNAP Selling: A book review by Bob Morris

July 14, 2011

SNAP Selling: Speed Up Sales and Win More Business with Today’s Frazzled Customers Jill Konrath Potfolio/Penguin Group (2010) Forward to the new “basics “ In her previous book, Selling to Big Companies, Jill Konrath introduced a number of core principles…

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