Robert Morison

Win with Advanced Business Analytics: A book review by Bob Morris

January 6, 2013

Win with Advanced Business Analytics: Creating Business Value from Your Data Jean-Paul Isson and Jesse Harriott John Wiley & Sons (2012) How to leverage business analytics to create value for everyone involved in the given enterprise Most of what I…

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Business Analytics for Managers: A book review by Bob Morris

August 15, 2012

Business Analytics for Managers: Taking Business Intelligence Beyond Reporting Gert H.N. Laursen and Jesper Thorlund John Wiley & Sons (2010) How and why making decisions based on “huge, noisy, messy data” requires business analytics Although business analytics can probably be traced back at least to Frederick Winslow Taylor’s…

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The Value of Business Analytics: A book review by Bob Morris

August 7, 2012

The Value of Business Analytics: Identifying the Path to Profitability Evan Stubbs John Wiley & Sons (2011) How and why the success of selling the value of analytics depends on four key activities Although business analytics can probably be traced back at least to Frederick Winslow…

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Most Valuable Business Insights: 16-20

April 4, 2011

After having read and reviewed so many business books, I now share brief comments about what I consider to be the 25 most valuable business insights and the books in which they are either introduced or (one man’s opinion) best…

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