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Company of One: Why Staying Small Is the Next Big Thing for Business Paul Jarvis Houghton Mifflin Harcourt (January 2019) How and why to “start small, define growth, and keep learning” According to Paul Jarvis, “blind growth is the main…
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Here is an excerpt from an article by Theodore Kinni and featured by strategy+business magazine, published by Booz & Company. To read the complete interview, check out other resources, sign up for free email alerts, and obtain subscription information,…
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Reputation Rules: Strategies for Building Your Company’s Most Valuable Asset Daniel Diermeier AMACOM (2011) Why a reputation strategy is imperative and how to formulate, execute, an then manage one It is no coincidence that on Fortune magazine’s annual lists of…
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Bottling Customer Experience
Here is an excerpt from an article by Theodore Kinni and featured by strategy+business magazine, published by Booz & Company. In it, Kinni — the co-author of Be Our Guest: Perfecting the Art of Customer Service — introduces a lesson in creating…
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